Name: Advanced Brand Management (Third Edition)
Price: 344.95 DKK
Availability: InStock
Author: Paul Temporal
ISBN: 9780857195890

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Hardback
8-11 hverdage
344,95 kr.

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Brands have never been more important than they are today. As Paul Temporal explains in this fully revised and updated third edition of his classic bestseller, the challenges of the business world are greater now than ever before. Brand managers have to cope with a broader range of variables and pressures from the marketplace and consumers.

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Sprog:
Engelsk

ISBN:
9780857195890

Forlag:
Harriman House Publishing

Indbinding:
Hardback

Sideantal:
302

Udgivet:
25. februar 2019

Udgave:
3

Størrelse:
241x166x21 mm.

Vægt:
636 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 7. december 2024

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Brands have never been more important than they are today. As Paul Temporal explains in this fully revised and updated third edition of his classic bestseller, the challenges of the business world are greater now than ever before. Brand managers have to cope with a broader range of variables and pressures from the marketplace and consumers.

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