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Advanced Digital Marketing Strategies in a Data-Driven Era - Saura - Bog

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Presents research that provides an holistic overview of the main applications of data sciences to digital marketing, and generates insights related to the creation of innovative data mining and knowledge discovery techniques applied to traditional and digital marketing strategies.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781799880042
  • Indbinding:
  • Paperback
  • Sideantal:
  • 315
  • Udgivet:
  • 30. juni 2021
  • Størrelse:
  • 216x279x0 mm.
  • Vægt:
  • 633 g.
  • 2-3 uger.
  • 20. december 2024
Forlænget returret til d. 31. januar 2025

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Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Advanced Digital Marketing Strategies in a Data-Driven Era

Presents research that provides an holistic overview of the main applications of data sciences to digital marketing, and generates insights related to the creation of innovative data mining and knowledge discovery techniques applied to traditional and digital marketing strategies.

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