Advanced Technologies Management for Retailing

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Hardback
8-11 hverdage
2.218,95 kr.

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Explores a range of topics that contribute to understanding consumers' behaviour in new computer-aided retailing environments, and how this influences buying behaviour while providing useful knowledge on the management of these new technologies and on the management of the digital contents as a reliable teaching resource for teachers and researchers.

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Sprog:
Engelsk

ISBN:
9781609607388

Forlag:
IGI Global

Indbinding:
Hardback

Sideantal:
374

Udgivet:
30. juni 2011

Størrelse:
280x216x23 mm.

Leveringstid: 8-11 hverdage.
Forventet levering: 9. december 2024

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Beskrivelse af Advanced Technologies Management for Retailing

Explores a range of topics that contribute to understanding consumers' behaviour in new computer-aided retailing environments, and how this influences buying behaviour while providing useful knowledge on the management of these new technologies and on the management of the digital contents as a reliable teaching resource for teachers and researchers.

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Bogen Advanced Technologies Management for Retailing findes i følgende kategorier:

Business og læring > Ledelse & strategi

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