Name: Blue Ocean Strategy
Price: 232.95 DKK
Availability: InStock
Author: Andreas Mebert
ISBN: 9781912302130

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Competitors have always existed in business, but what if it were possible to render your competition irrelevant? This is the critical question posed in Blue Ocean Strategy, which argues that the path to success of any company lies not in taking on potential competitors, but in the creation of "blue oceans" in uncontested market space.

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Sprog:
Engelsk

ISBN:
9781912302130

Forlag:
Macat International Limited

Indbinding:
Hardback

Sideantal:
112

Udgivet:
15. juli 2017

Størrelse:
208x138x13 mm.

Vægt:
214 g.

Leveringstid: 4-7 hverdage.
Forventet levering: 26. november 2024

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Competitors have always existed in business, but what if it were possible to render your competition irrelevant? This is the critical question posed in Blue Ocean Strategy, which argues that the path to success of any company lies not in taking on potential competitors, but in the creation of "blue oceans" in uncontested market space.

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Business og læring > Ledelse & strategi

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