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Erhvervsøkonomi bøger

Bliv klar til næste semester med bøger fra pensumlisten til HA almen erhvervsøkonomi på Copenhagen Business School (CBS). Her hos Tales finder du alle bøger til erhvervsøkonomiuddannelsen, så du er godt forberedt til din skolegang. Vi har gjort en indsats for at få priserne helt ned og stræber efter at sælge de billigste studiebøger! Pensumlisten med bøger til erhvervsøkonomi kan være lang og derfor har vi lavet denne side, så du kan få et godt overblik.
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  • af Michael Andersen, Zakken Worre & Carsten Rohde
    367,95 kr.

  • - The complete guide through the wilds of strategic management
    af Henry Mintzberg, Bruce Ahlstrand & Joseph Lampel
    317,95 kr.

  • af Torben Hansen, Philip Kotler, Kevin Keller, mfl.
    836,95 - 927,95 kr.

    The classic Marketing Management is an undisputed global best-seller an encyclopaedia of marketing considered by many as the authoritative book on the subject. This third European edition keeps the accessibility, theoretical rigour and managerial relevance the heart of the book - and adds: A structure designed specifically to fit the way the course is taught in Europe. Fresh European examples which make students feel at home. The inclusion of the work of prominent European academics. A focus on the digital challenges for marketers. An emphasis on the importance of creative thinking and its contribution to marketing practice. New in-depth case studies, each of which integrates one of the major parts in the book. This textbook covers admirably the wide range of concepts and issues and accurately reflects the fast-moving pace of marketing in the modern world, examining traditional aspects of marketing and blending them with modern and future concepts. A key text for both undergraduate and postgraduate marketing programmes.

  • af Torben M. Andersen, Valdemar Smith, Niels Westergård-Nielsen, mfl.
    387,95 kr.

    The Danish Economy in a Global Context provides a general introduction to economic developments, institutions and policies in Denmark. Several topical policy issues, such as retirement, education and globalization, are discussed in a non-technical fashion.The text takes a global comparative perspective to highlight the differences and similarities between Denmark and other OECD countries.The Danish Economy in a Global Context should be read as a general introduction to the Danish economy. While self-contained, it is intended for introductory economics courses where it complements theoretical textbooks with an empirical and institutional underpinning of key issues. The book can be read in its entirety or selected chapters can be read independently.Key economic concepts are carefully explained throughout the book; it is therefore also accessible to students of subjects other than economics who want a broad and coherent introduction to key aspects of the Danish economy. This second edition is fully updated regarding both texts, figures and tables.About the authors: Torben M. Andersen Professor, Aarhus University Research interests: the welfare state; labour markets; globalisation; fiscal policy Jan Bentzen Professor, Aarhus University Research interests: energy and resource economics; sustainability; cost-benefit analysis Svend E. Hougaard Jensen Professor, CBS Research interests: economic effects of changing demographics; fiscal aspects of monetary unification; pensions; social security Valdemar Smith Professor, Aarhus University Research interests: industrial organisation; analyses of firms; economic aspects of management practices; gender issues Niels Westergaard-Nielsen Professor, CBS Research interests: labour markets; personnel economics; business growth

  • af Alan Melville
    794,95 - 808,95 kr.

    International Financial Reporting delivers a focused, user-friendly introduction to international financial reporting and how to implement the IASB standards for undergraduate students.

  • af Michael Andersen & Carsten Rohde
    267,95 kr.

    Denne opgavesamling knytter sig til bogen Introduktion til virksomhedens bogføring og regnskab. Ideen er at lære det dobbelte bogholderis systematik og metode. Opgavesamlingen dækker hele forløbet fra dataregistrering på bilag over bogføring af transaktionsdata ifølge bilag til regnskabsafslutning og strukturering af selve regnskabet.

  • af Thomas Presskorn-Thygesen
    287,95 kr.

    Erhvervsøkonomisk videnskabsteori præsenterer en række klassiske og nutidige videnskabsteoretiske tilgange. Bogen forklarer, hvordan videnskabsteoretiske opfattelser allerede har haft en stor indflydelse på erhvervsøkonomiens kernediscipliner, og hvordan studerende i dag kan anvende videnskabsteori til at blive klogere på de erhvervsøkonomiske fænomener, der interesserer dem. Bogen henvender sig således til studerende og undervisere ved erhvervsøkonomiske universitetsuddannelser, og den udmærker sig i forhold til andre introduktionsbøger om videnskabsteori ved at relatere videnskabsteoriens til tider abstrakte argumenter til erhvervsøkonomisk teori og praksis.

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