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And you thought writing the book was the hard part...Have you just published a book and seen your hopes dashed and the spike in your sales dwindle to nothing?You are not a failure... You are your own hero in your story who has yet to discover the book marketing tools to help you find readers and grow.To achieve your goal, you are going to first become a successful author in your mind and then do the things that successful authors do in order to have the results that successful authors have.This requires following a simple book marketing plan to find your ideal readers, attract them and convert them into a pool of readers that has the potential to turn into super fans who will buy anything you create.In this "What would a Successful Author Do" book marketing for authors series, you will learn: The power of the reader magnetWhat a reader magnet isWhat mindset you need to developHow to apply the strategiesReader Magnets bring readers to YOU.These powerful book marketing strategies will work whether you are a fiction or nonfiction author. We designed it for authors who want to grow their book idea into a business that not only provides them with the income they desire but also leaves a legacy for others to follow.Start growing your readership today by clicking the BUY NOW button at the top and start creating a lead harvesting machine to support your author business.
Drawing on qualitative research methods, the book explores examples from the Greek food industry to analyse restaurateurs' and consumer constructed meanings of authenticity, how it is transmitted and received.
Facebook currently has over 2 billion daily active users. YouTube has almost 2 billion active users. Instagram has 1 billion. Twitter has approximately 330 million, LinkedIn has 303 million, and Pinterest has 250 million. Why all these statistics about how many social media users there are? To make one, powerful point: your customers and potential customers are DEFINITELY on at least one, if not more of these social media platforms. This book gives you 8 dead-simple steps to follow to start using social media to attract new customers and grow your business using the most effective communication channel available.
If your agency's future is tied to making stuff, then you're destined to be on a perpetual financial roller coaster. Someone will always make stuff less expensively than you can. We're entering the era of the authority. While you may already be sick of the phrase thought leader, the truth is there aren't that many of them in our industry. Thought leaders don't write content that any other agency could claim. Thought leaders don't write about anything and everything and thought leaders don't compete on price. And their time is now. Experts are afforded the highest level of confidence and trust because they have a depth of knowledge that can't be denied or easily replicated. Why wouldn't we capitalize on that, as opposed to writing generic marketing tip posts that look like every other agency's content? Agencies are at the cusp of a huge shift, and if you take full advantage now, you're going to be tough to catch. You can own an authority position that will future-proof your agency.
Stories and narratives are powerful tools for explaining the world around us. This book explores storytelling as a way of engaging audiences with sustainable development issues and reflects on the opportunities and limitations of storytelling for sustainability as an innovative approach to sustainability communication.
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