Name: Classical Rhetoric and Modern Public Relations
Price: 1870.95 DKK
Availability: InStock
Author: Charles Marsh
ISBN: 9780415626002

Classical Rhetoric and Modern Public Relations af Charles Marsh

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This book presents the value of Isocratean rhetoric as an instructive antecedent of modern public relations, showing how Isocratean rhetoric can inform the fields of ethics, persuasion, education, strategic planning, new media, postmodern practices, and paradigms such as excellence theory, communitarianism, fully functioning society theory, and reflection.

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Sprog:
Engelsk

ISBN:
9780415626002

Forlag:
Taylor & Francis Ltd

Indbinding:
Hardback

Sideantal:
208

Udgivet:
16. oktober 2012

Størrelse:
153x233x16 mm.

Vægt:
412 g.

Leveringstid: 2-3 uger.
Forventet levering: 30. november 2024

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This book presents the value of Isocratean rhetoric as an instructive antecedent of modern public relations, showing how Isocratean rhetoric can inform the fields of ethics, persuasion, education, strategic planning, new media, postmodern practices, and paradigms such as excellence theory, communitarianism, fully functioning society theory, and reflection.

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