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Paperback
17. marts 2025
485,95 kr.

Bag om Doing Marketing Research

Traditional research methods in marketing can be illuminating, but all too often fail to provide the depth of understanding that organisations need to anticipate market needs. Doing Marketing Research enables researchers to get greater depth and meaning from their research and organisations to make smarter strategic decisions.

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Sprog:
Engelsk

ISBN:
9781032972244

Forlag:
Taylor & Francis Ltd

Indbinding:
Paperback

Sideantal:
280

Udgivet:
17. marts 2025

Udgave:
2

Størrelse:
174x246x0 mm.

Leveringstid: Kan forudbestilles.
Udgivelsesdato: 17. marts 2025

Forlænget returret til d. 31. januar 2025

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Traditional research methods in marketing can be illuminating, but all too often fail to provide the depth of understanding that organisations need to anticipate market needs. Doing Marketing Research enables researchers to get greater depth and meaning from their research and organisations to make smarter strategic decisions.

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