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Bøger af Ray Eldon Hiebert

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  • af Ray Eldon Hiebert
    448,95 kr.

    Courtier to the Crowd is the biography of public relations pioneer Ivy Ledbetter Lee. Lee tore away the insulation of the "corporate veil" from the acts of some of the greatest corporations in the world and allowed the press and public to become acquainted with the facts. His techniques eventually became known as the practice of public relations.

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