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Foundations of Corporate Success - John Kay - Bog

- How Business Strategies Add Value

Bag om Foundations of Corporate Success

A leading business school economist lays bare the complexities of `strategic thinking' in business and offers a lucid and innovative analysis of the source of `competitive advantage'. Kay engages with and develops the work of Michael Porter, who is regarded by many as the pre-eminent authority on business strategy.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780198287810
  • Indbinding:
  • Hardback
  • Sideantal:
  • 434
  • Udgivet:
  • 25. marts 1993
  • Størrelse:
  • 163x242x29 mm.
  • Vægt:
  • 869 g.
  • 2-3 uger.
  • 22. januar 2025
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Beskrivelse af Foundations of Corporate Success

A leading business school economist lays bare the complexities of `strategic thinking' in business and offers a lucid and innovative analysis of the source of `competitive advantage'. Kay engages with and develops the work of Michael Porter, who is regarded by many as the pre-eminent authority on business strategy.

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