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This book explores how contemporary organisations are abandoning conventional tactics in order to survive and grow in an incessantly shifting business landscape, analysing fundamental aspects of management, marketing and strategy from an interdisciplinary perspective.

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Sprog:
Engelsk

ISBN:
9783319909448

Forlag:
Springer International Publishing AG

Indbinding:
Hardback

Sideantal:
296

Udgivet:
14. september 2018

Udgave:
12018

Størrelse:
154x216x26 mm.

Vægt:
548 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 28. november 2024

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This book explores how contemporary organisations are abandoning conventional tactics in order to survive and grow in an incessantly shifting business landscape, analysing fundamental aspects of management, marketing and strategy from an interdisciplinary perspective.

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