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New Product Development - Robert J. Thomas - Bog

- Managing and Forecasting for Strategic Success

af Robert J. Thomas
New Product Development af Robert J. Thomas
Bag om New Product Development

Learn how to maintain a firm grasp of a project throughout its development, how to forecast with greater accuracy and how to ensure the successful launch of a product. Covers new consumer and industrial products, the latest services and technologies. Contains a slew of examples and case studies to illustrate concepts.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780471572268
  • Indbinding:
  • Paperback
  • Sideantal:
  • 368
  • Udgivet:
  • 19. November 1993
  • Størrelse:
  • 185x265x31 mm.
  • Vægt:
  • 860 g.
  • 2-3 uger.
  • 17. Juli 2024

Normalpris

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Bag om Robert J. Thomas

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Beskrivelse af New Product Development

Learn how to maintain a firm grasp of a project throughout its development, how to forecast with greater accuracy and how to ensure the successful launch of a product. Covers new consumer and industrial products, the latest services and technologies. Contains a slew of examples and case studies to illustrate concepts.

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