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Strategic Communication - Jesper (Lund University Falkheimer - Bog

- An Introduction to Theory and Global Practice

Bag om Strategic Communication

This textbook provides an overview of the core concepts, theories and methods in strategic communication. The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on `The Future of Strategic Communication¿.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780367769291
  • Indbinding:
  • Paperback
  • Sideantal:
  • 254
  • Udgivet:
  • 16. august 2022
  • Udgave:
  • 2
  • Størrelse:
  • 233x155x19 mm.
  • Vægt:
  • 414 g.
  • 4-7 hverdage.
  • 4. december 2024
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Normalpris

  • BLACK WEEK

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Strategic Communication

This textbook provides an overview of the core concepts, theories and methods in strategic communication. The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on `The Future of Strategic Communication¿.

Brugerbedømmelser af Strategic Communication



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