Bag om Swaddle Me Up
Sales Handle:
This book has everything parents need to know about swaddling a baby, babywearing safety, plus tips on sleep and soothing, and some much-needed humor.
Key Selling Points:
HIGHLY GIFTABLE: People are always looking for easy parenting books to give at a baby shower. Both fun and informative, this is a gift any expectant parent can appreciate and that anyone will enjoy gifting. It¿s also a cheery add-on gift to liven up traditional gifts of baby necessities.
PERENNIAL TOPIC: There is always a need for parent gifts (roughly 3.7 million babies are born in the US every year!), and this age-old technique, scientifically proven to help babies sleep, is not just a passing trend. With a fresh look and feel for modern parents, this book will backlist well for years to come.
PRACTICAL FOR TIRED PARENTS: Swaddling isn¿t just cute¿research has shown that swaddled babies sleep longer and have more REM sleep while swaddled. And more sleep for baby means more sleep for their tired parents. This book has safe and still cute ways to swaddle baby, and they¿re easy enough for any sleep-deprived parent to do.
CONSUMER:
women ages 25+ pregnant or having recently given birth, anyone needing a gift for expecting and new parents, baby shower
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