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Transforming Relationship Marketing - Bog

- Strategies and Business Models in the Digital Age

Bag om Transforming Relationship Marketing

Relationship marketing builds and maintains long term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780367548179
  • Indbinding:
  • Hardback
  • Sideantal:
  • 162
  • Udgivet:
  • 30. oktober 2020
  • Størrelse:
  • 241x160x18 mm.
  • Vægt:
  • 408 g.
  • 2-3 uger.
  • 23. november 2024
På lager

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Transforming Relationship Marketing

Relationship marketing builds and maintains long term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing.

Brugerbedømmelser af Transforming Relationship Marketing



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