Name: Understanding Consumer Behavior and Consumption Experience
Price: 2097.95 DKK
Availability: InStock
Author: Rajagopal
ISBN: 9781466675186

Understanding Consumer Behavior and Consumption Experience af Rajagopal

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2.097,95 kr.

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Without a proper understanding of the consumers that a business markets and sells their products to, a company's accomplishments can quickly become failures. This title discusses the indispensible value of understanding consumer activities and the crucial role they play in developing successful marketing strategies.

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Sprog:
Engelsk

ISBN:
9781466675186

Forlag:
Idea Group,U.S.

Indbinding:
Hardback

Sideantal:
223

Udgivet:
31. januar 2015

Størrelse:
152x229x19 mm.

Leveringstid: 8-11 hverdage.
Forventet levering: 6. december 2024

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Without a proper understanding of the consumers that a business markets and sells their products to, a company's accomplishments can quickly become failures. This title discusses the indispensible value of understanding consumer activities and the crucial role they play in developing successful marketing strategies.

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