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This volume examines the relationship between the NBA and the television networks who broadcast its games. It reveals several broadcast strategies that were implemented to help NBA basketball to grow, from the late 1970s-1980s to the present.
Small-scale electronic media have experienced much turbulence and change in the 1990s. This volume is intended to consider these changes through an integrated series of contributions emphasizing theoretical perspectives, empirical research findings and developments regarding policy and practice.
Provides work toward developing a theory of criticism. Beginning from the perspective that a theory of press criticism should be grounded in a theory of the press itself, this book builds a foundation for the press that rests on the ideals of a discursive democracy.
Synthesizing research on popular music and adolescence, this work covers research on music uses and gratifications, music preferences, imagery, and audiences for music. It seeks to examine the impact of music on attitudes and what, if anything should be done in terms of government regulation.
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