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The Mindful Tourist: The Power of Presence in Tourism is an innovative new study based on the detailed exploration of mindful consumer behaviour, drawing on insights from new cases of mindful tourism experiences and examining the potential for broader uptake across the industry.
Anna Irimiás provides an informed overview on the characteristics of youth tourists with a focus on tourism consumption. Youth tourists' pre-trip, on-stay and post-trip tourism behaviours are studied in light of the current trends. Challenges and implications are critically analysed.
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