Arbejdspsykologi og erhvervspsykologi

This book is a training proposal for hospital volunteer dancers using Venezuelan dance as a pedagogical strategy. The central idea is to "dance with the patient" from the space where the patient is. It uses the scheme of music and dance by colors as a guide to shape the work sessions. It also relies on psychoneuroimmunological strategies taken from psychology and health education such as focusing, visualization and relaxation techniques in accordance with the historical thread of the disease: how the patient was before getting sick, how he/she perceives him/herself now that he/she is sick and how he/she wants to see him/herself in the future healthy. Venezuelan dance is taken as a pedagogical resource because it includes all dance genres, music, theater, singing and oral and scenic narration, which makes it suitable for the patient to choose for body work the piece of his liking and can take home his work scheme to exercise in favor of the recovery of his physical and mental health.

This book volume crafts an exciting, original account on the changes and requirements on managing human resources within the context of the new normal. Chapters in this book report on current research on the key constructs and processes underlying the management of human resources, both on an organisational strategic level as well as an individual employee level. Chapters compare current research trends in terms of future potential directions for the management of human resources within the context of the new normal. The book also critically evaluates the relevance, applicability and utility of the research findings and theoretical premises in various classical, current and potential emerging issues for research and practice in the smart digital technological world of work for human resource management. This volume approaches the concept of managing human resources with the new normal working context from a number of different angles. The authors have categorized them as conceptualizing human resource management in the context of the new normal (Part I), the critical issues in understanding the dynamics of strategic human resources management (Part II), critical issues in understanding the impact of the new normal on the psychology of employees (Part III), and the impact of the new normal on individuals with special needs (Part IV). The book ends in Part V of the volume, with an integrated reflection and conclusion on emerging issues for research and practice. The primary audience for this book volume is advanced undergraduate and postgraduate students in human resource management, as well as scholars in both academic and new normal working contexts. Human resource management practitioners will also have an interest in this book volume.

Leadership is what will keep you focused when all hell is breaking loose and it looks like you are one step away from failure. It will give you the mental toughness required to dismantle the limitations you have placed on yourself and break through all obstacles standing in the way of your goals.How would you feel if I told you that your inability to achieve your goals does not arise because you are lazy or lack drive, but rather it's a problem because you have never been taught how to practice self-discipline? In this book you will learn....How to master self-discipline by targeting certain areas of the brainThe Navy Seals' secrets to self-disciplineThe Zen Buddhists' secrets to self-disciplineHow to make hard-work excitingHow to ditch your bad habits and adopt the habits of successful peopleStrategies to keep going when your motivation runs outAnd much, much moreThis book will help you find the inspiration within so you can plant seeds of hope in the hearts of your team, learn how to use communication to lead and inspire change successfully and, most notably, awaken a sense of expectation inside of you and the people you lead. Leadership has precious little to do with authority, management acumen, or even being in charge.

The textbook provides basic, consistent information about what psychological counseling is, how it is implemented and spread. The textbook is intended for students of psychology departments of universities, future teachers, practical psychologists, is required and is calculated both for classroom, sudden on the health of the teacher work, and for the work of independent, extracurricular. The content, structure and logic of presentation of educational material allow to use it as students of colleges, institutes and universities, as well as teachers of psychological, sociological and management disciplines.

This book explores how cultural and social influences affect consumer decision making with a focus on uncertainty avoidance, rituals, and external threats. Indeed, uncertainty avoidance can exert significant influence on consumer behavior. For example, consumers in a culture with high uncertainty avoidance may show less positive attitudes towards new products than those in a culture with low uncertainty avoidance. Prior cultural research has mainly focused on how individualism/collectivism or power distance belief influences consumer attitudes and behaviors at an individual level, while seldom does research investigate the effect of uncertainty avoidance on consumption. This book examines how uncertainty avoidance affects superstitious consumption as well as its underlying mechanism and boundary condition. Rituals, as a component of culture, can affect consumer behaviors. However, few studies have shedded light on how repeating rituals can affect consumers¿ willingness to use the products involved in the ritual. Consumer behavior is complex. Consumers are surrounded with various external threats such as health, economic, and informational threats, while prior research has primarily focused on health threats. Beyond this, inter-client conflicts, as a special type of social threat, can also affect consumption experience. In all, this book aims to examine how uncertainty avoidance, rituals and external threats influence consumer attitudes and behaviors. In this book, new research models would be developed. This book enriches our understanding on how cultural and social influences affect consumer decision making and provides insights for both researchers and practitioners in marketing.

This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making.This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. What You Will LearnThedevelopments and applications of Artificial Intelligence in marketingThe precise, practical framework necessary to discover, utilize, and embrace AI potential to optimize the outcomes for company growthAutomation and optimization of media planning through AIWho This Book is ForThe book is designed for marketers, academicians, business professionals, data scientists, practitioners, and researchers.

Mentoring er et udviklende samarbejde mellem to mennesker, hvor begge parter kan opnå ny læring og personlig vækst.I organisationer kan mentorprogrammer bidrage strategisk til udvikling, fællesskab og sammenhæng. Samtidig får deltagerne – mentorer og mentees – et fortroligt, fælles læringsrum medfuldt fokus på deres læringsønsker. Mentoring tilbyder en unik ramme for at skabe relationer og læring mellem mennesker med forskelligt erfaringsgrundlag. Mennesker, som ellers næppe ville have åbnet sig for hinanden.En vigtig pointe i denne bog er, at både mentor og mentee kan vinde ved dette møde, og dermed punkteres den traditionelle forestilling om, at mentor sidder inde med alle svarene, sommentee mangler.Kort & godt om MENTORING giver baggrundsviden og konkrete anbefalinger til, hvordan mentorprogrammer igangsættes, drives og evalueres. Bogen henvender sig bredt til alle, der interesserer sig for mentoring – ledere, specialister, medarbejdere og HR-ansvarlige – og til dem, som gerne vil have en mentor, blive mentor eller allerede indgår i en mentor/mentee-relation.

Explores the impacts of the pandemic on businesses and workplaces, with topics such as organizational structures, operations, and marketing and consumer behavior. It looks at how personal psychological well-being, employee satisfaction, organizations' competitiveness, etc. have been affected and changed by the COVID-19 pandemic.

This book reports on an empirically-based, theoretical model of coaching culture development over four stages. This is the first model of coaching culture development that goes beyond the listing of stages and strategies in the academic literature based on pracademic experience. It is a dynamic, process model which informs practitioners of how to develop a coaching culture in organisations. Each stage is explained in terms of how coaching is conceptualised by organisational leaders, the motivation for introducing coaching into the organisation, the organisational members who are the recipients of coaching, and those who are involved in delivering the coaching at each stage. The model contributes to the academic literature and the growing calls for coaching to become a discipline in its own right.

Menschen streben beständig nach Glück. Diese Thematik nimmt über die gesamte Lebensspanne eine zentrale Bedeutung ein. Neben Jobglück gibt es auch ein Urlaubsglück. Diesem Thema widmet sich dieses essential und geht u.a. folgenden Fragen nach: Was ist Urlaubsglück?Gibt es einen Zusammenhang von Reisemotiven und Glücksgefühlen?Wie lassen sich richtige Reiseentscheidungen treffen?Wodurch entsteht Urlaubsstress?Was ist unter einem Flow-Erleben zu verstehen?Sie erhalten dazu Anregungen und praktische Tipps, um Ihrem Urlaubsglück ein Stück näher zu kommen. Zielgruppen:Glück- und Erholungssuchende, Interessierende Reisende, Reisemittler/Reiseberater, Reiseveranstalter, Touristische Leistungsträger (Hotels, Verkehrsträger, etc.), Feriendestinationen

This edited volume explores marketing in the Post-COVID world and the significant changes that have recently hit the markets. It examines the newly emerging paradigms due to shifts in consumer behaviour and market responses arising from the COVID-19 crisis.The global pandemic has brought a paradigmatic change in consumer behaviour and unravelled several resilient strategies formulated and implemented by organizations to restore normalcy.This book focuses on long-term goals and survival strategies, which can be co-created with customers. Organized into seven themes, this volume will critique and connect the meaning of the ¿new normal¿ in marketing and topics such as the future of markets, post-pandemic consumer behaviour, and new marketing strategies.

The book presents the various ways in which persuasion can be used to make people behave in certain ways without coercion, intimidation, or brute force. It explores the intricacies of social influence processes like self-presentation, impression management, ingratiation, persuasion, manipulative social behavior, and compliance in socio-cultural contexts. Social influence constitutes one of the key themes in the field of social psychology. Contributions in the book highlight social influence behavior and its importance in human social life. The book deepens the reader's understanding of social psychology research on the science and applications of social influence. It invites readers to consider critical questions, such as the interactive effects of personality/disposition and situational factors on social influence. Given its scope, the book is of interest to those in academic fields like social psychology, political science, mass communication, and marketing.

This book aims to articulate and problematise mental health care production actions in primary care in the municipality of Parnaíba-PI, based on my professional internship practice during my undergraduate degree in Psychology at UFPI and the territorial practices carried out through the Collective Health Observatory extension project. Among the objectives proposed by the study, we highlight the importance of getting to know the mental health care practices of a Family Health Strategy (ESF) and the actions developed, identifying the assistance offered to cases by workers, and ascertaining how the family and the team deal with the person in psychological distress. We also highlight the reflections and dialogues relevant to the struggle to strengthen public mental health policies within the psychiatric reform process, demonstrated through the social commitment that the state, professionals and users must seek on a daily basis to consolidate practices involved with the quality of services and the provision of humanised care for people with mental disorders.

The evolutionary development of individuals is influenced by aspects including the environment, parents and technology. During childhood, social and cognitive development is greatly influenced by technological media, specifically the excessive use of cell phones. The present study seeks to promote family time through filial therapy, which will result in improvements in the social and cognitive development of children aged 5 to 10 years. By means of interviews with parents, tutors and the children themselves, as well as the application of the Corman Test applied before and after therapy, the benefits of family time will be recognized in order to obtain improvements in behavior, skills to interact in the social environment, adaptability to the environment and improvements in the academic performance of children in different contexts.

"A brilliant, insightful guide ... essential reading for everyone."- Professor Donal MacIntyre, investigative journalist and broadcasterWorkplace bullying is a toxic experience. It can deflate your self-esteem, destroy your self-confidence and impair your ability to perform. In Are You Being Bullied at Work?, chartered psychologist and executive coach Aryanne Oade provides insights, tools, strategies and tactics that anyone can use to deal with any bullying situation at work.Practical and empathetic, Oade's invaluable guide is positive and progressive throughout, encouraging you to learn new skills, and internalize new ways of thinking about yourself and the bullying to which you are subject. Each chapter contains realistic examples and case studies, as well as thought-provoking questions to challenge your thinking and inspire self-reflection, and a summary of key facts for easy future reference. You will learn to:Protect yourself against bullying behaviour, altering the dynamic in your favourRegain your confidence and self-belief after an experience of workplace bullyingSupport someone you know who is vulnerable to being targetedPrevent a workplace bully from grooming or targeting you ? for goodThis is a revised edition of Free Yourself from Workplace Bullying (2015).

This book is a timely and much-needed comprehensive compilation that reflects the development of research on consumption and communication in the conflation of the real and digital worlds, bringing together the current state of thinking about the phygital reality market and the cutting-edge challenges that are involved. In this book, the term ¿phygital reality market¿ is used, implying that the physical, digital, and virtual realms are fused into one to recognize and understand the market with multiple or mixed realities. The concept of the phygital reality market captures the new realities that consumers are shopping, consuming, and living, and companies are competing within the physical, digital, and virtual marketplaces. The book covers the research on consumption, service, and communication in the phygital reality market and compiles the current state of thinking, challenges, and cases having to do with the acceptance and diffusion of new technologies of phygital reality. The interest in the phygital reality market, such as omnichannel retailing integrating physical stores and online services, has grown hugely over the last two decades, particularly since the coronavirus pandemic. COVID triggered severe social and economic disruption around the world but has accelerated the acceptance and diffusion of new technologies in the phygital reality market, where the physical, digital, and virtual worlds are conflated. Versatile problem solving and new challenges are reflected in the value realization process of innovation ¿ in other words, widespread acceptance and diffusion of devices or services that embody new technologies. The excitement and hype associated with the metaverse have highlighted the need to understand the creation and adoption of new technologies in consumption and marketing, recognition of the foundational role of new technologies in driving consumer behavior, and marketing theory and practice in value realization as a vital part of the process of digital transformation.