Bøger af Ally Russell

Do you love making candles but the thought of running a business makes you break out in a cold sweat? Do you dream of working from home but don't know how to start? Maybe you want to market your candles better, but the words "Facebook ads" terrify you? Good news: My book, Candle Making Alchemy & Home-Based Business Start-up can give you the knowledge and confidence you need to start making and marketing your own unique line of candles.You already know the basics of candle making. You know the joys and benefits of homemade candles versus commercially manufactured ones. You know that thoughtfully fragranced candles make great gifts for friends and family. Maybe you'd like to expand your reach, selling to hundreds of satisfied customers. In short, you want to run your own successful candle-making business.I will walk you through everything you need to know, from safely setting up your space, choosing the best waxes and wicks, creating your own unique fragrance library, pricing your candles, creating a business plan, setting and attaining achievable goals, registering your business, using online ads and free advertising, and getting yourself out there. Whether you're a novice or an experienced candle maker, there is something in here to help you succeed. If you have never made a candle before, I even walk you through the process with a few basic recipes.My goal is to encourage and inspire you to get out there and connect with the people who will love your creations. Learn from my mistakes and get some ideas to inspire you. If you enjoy the creative side but loathe the business side (common with creatives!), you'll find easy-to-understand instructions on the business and legal side of things. I believe you'll find something useful and inspiring in this book.Here is a quick look at some of the highlights, but I would encourage you to check out the preview and the Table of Contents, so you know just what you're getting for your money.Part 1Setting up your workspace efficiently and safely: tools and helpful itemsA short introduction to the basics of candle makingAn explanation of the various waxes and wicks, and choosing the right size wick for your candlesA look at fragrance options and how to create your unique fragrance libraryReducing your costs with inventory and laborEssential steps for safety that will protect your business and your customersStep-by-step guide to successful product testingPart 2Branding and marketing to make an impressionSuccessfully using ads for Facebook, Instagram, and GoogleFree alternatives to ads you can easily implement todayWhere to sell, connecting with your target marketBuilding your customer base to keep them coming backPutting your best foot forward with labels and packagingBusiness basics and strategy for a candle-making businessSetting and achieving attainable goals for successPricing your product and projecting startup costsStarting an LLC: tax considerations and registrationTaking payments online and in personHow to improve, adapt, and overcome to keep your business thrivingAs you can see, you'll have an extensive resource in your hands when you purchase this book. Be sure to click "BUY NOW" to add this title to your cart.★★★Check out my previous book DIY Easy Step By Step Guide to Making Scented Soy & Beeswax Candles and Wax Melts at Home. Or, if you'd like to try some really creative color combinations without chemicals to make your candles stand out from the crowd, view my other book, Learn to Make Naturally Colorful & Aromatic Candles At Home.

DIY Easy Step By Step Guide to Making Scented Soy & Beeswax Candles and Wax Melts at HomeLearn to Make Seasonal & Healing Candles with Aromatherapy Blends Why do we love candles?For their great looks? Or for their great fragrance?Well, if you guessed the latter, then you are right. We all love candles mostly because of their aroma, the fragrance they emit that fills the room and sets the mood for any occasion.What if I show how you can in a few simple and easy to follow steps make beautiful Soy, beeswax and other candles that can do just that? Candles that fills a room with lovely aromatic fragrance? Better yet, what if I can show how you can create your own unique scent that you can add to your own candles?Think how wonderful it would be to have a few of your own signature fragrances that no one else has, and all your friends can identify them as YOURS?If you are reading this, I can safely assume you like candles and want to learn how to make them. There are over 100 books that teach you how to make candles, but not many can guide you how to make uniquely aromatic scented candles that can become your own signature brand.In this budget-friendly guide, my goal is to show you how to make candles with a few easy to follow steps, what supplies you will need and how to create your own unique blend of fragrance that you can add to your candles.This is not a chemistry book about making perfume. Instead, I show you how easy it is to make your own fragrance just by adding and or mixing various fragrance bases.You will learn how to create and blend various seasonal scents along with different aromatherapy healing blends that can help reduce various discomforts from depression to insomnia.At a glance here is what I shared inside: Types of Wax You NeedTypes of Wick You NeedTools You Will NeedCandle Making Safety7 Candle Making Guided StepsMaking Container candlesMaking Votive & Pillar CandlesMaking Soy & Beeswax CandlesMaking Wax MeltsFactors that help Decide ScentThe Fragrance WheelThree Important Fragrance NotesCandle Scent ThrowFragrance Oil Combinations6 Most Popular Aromatherapy Blends for Candles4 Seasonal BlendsMake Unique Candles for "Him" & "Her" with unique Masculine and Feminine ScentsRest assured, you will be proud of the end result, best of all, it all can be done with a day or two.Let's get the supplies and let's get started, shall we?

How to Make Colorful Aromatic Healing CandlesLearn to Make Naturally Colorful & Aromatic Candles At HomeThere are plenty of books on the marketplace that show you how to make candles at home. Making candle is not a rocket science, with just a handful of ingredients you can make a variety of candles right at home. But there is no such book that shows you how to make your homemade candles dazzle with vibrant colors and has a truly sensual aroma that tickles all your senses.Your creation will be like no other homemade candles, candles that stand out among every other candle not only for their vibrant and lush colors but for their aromatic healing scent that is as natural and healing as pure essential oil.Yes! In this book, my primary goal is to show you the ways you can make your home creations vibrantly colorful and uniquely aromatic that all your senses would wake up and salute your creativity.Most importantly, your creations will stand out among all the other home-based candle makers, and everyone will be able to identify your unique blend of rich colors and aroma.Anyone can learn and make candles at home in just a few hours, but if you are planning to sell your candle at the local craft store or make gift baskets or even trying to build a brand around it, don't you want your creation to be unique that when people see them, smell them they will know right away that is yours and yours only?Think about a brand such as Armani or Angel, when you smell their perfume; you may identify them right away by their name. Similarly, when you see a Burberry scarf or a handbag, you will know right away that it is a Burberry right? How? Because they have something unique about their look or aroma.In candle making, we are lucky; we don't have to pick one or the other, we can have both aroma and color to make our own candles uniquely distinguish and different from the rest. Once you achieve that uniqueness, you just created a brand all for yourself.Adding color or adding scents to your candle is an art and in this book, I show you how to be that artist. It is not a rocket science, as long as you follow through my guide and learn the basics of color wheels and the essential oil and how they act and react with each other, you will become the master candle crafter.This Book Is Divided Into Three Parts. In Part -1: I start with the basics of candle making using popular methods. I show you step by step candle making process at home. I also show you the ingredients and the equipment you will need to get started and lastly I shared a few basic candle making recipes.In Part -2: I show you how to add rich and lush colors to your soap. This part is where the fun starts. Pay attention to the color wheel images so you can visualize various colors. You will learn how to add color from all natural herbs, plants, and other naturally sourced ingredients. This is also where you will learn, how to mix and match colors and how to create various color combinations.In Part -3: In this last part, my goal is to show you how to make your candle smell heavenly. We will do it all with all natural and therapeutic healing essential oil and other natural herbs only, no artificial stuff here. This is the section where you will learn what goes into what and what does not. Once you understand the basics, then you can create your own unique scent that is identifiable as yours only.Bonus Material: How to craft and create attractive packaging for your homemade candles.For more information, feel free to look through the Table of Contents.