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Shows students how to use rhetorical criticism to analyse popular culture texts - everything from movies and magazines to social networking sites. Moving from theory to practice, students are first introduced to key rhetorical concepts and then presented with applications of rhetorical criticism.
Sometimes movies, television shows, political speeches, and music lyrics seem to be about one thing on the surface but express other serious social and political issues when we examine them more closely. Using methods of formal analysis, Uncovering Hidden Rhetorics: Social Issues in Disguise offers students and scholars a key to unlocking hidden text that abounds in popular culture.
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