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Key skills to make sales managers better developers of salespeople Get out of the firefighting business and into the business of developing the people who develop your profits. Successful salespeople rightfully become sales managers because of superior sales records.
Every week, Chris Lytle, best-selling author of The Accidental Salesperson and The Accidental Sales Manager, records succinct, powerful sales ideas for his popular website, Instant Sales Training. These effective, easily implemented ideas form the basis for 23 Shockingly Simple Sales Ideas. Why shocking? Because once you read Lytle's tips you realize they're not only what you need to up your sales game-they're also so simple you won't believe you didn't think of them yourself. It takes a special kind of genius to see the simplest solutions, and Lytle possesses that elusive talent. Discover the best advice you'll ever get as a salesperson, all in small, bite-sized nuggets of information you'll absorb with ease. With Lytle as your guide, you'll discover how to build instant rapport with prospects; write effective, actionable e-mails; open your presentations with "the phrase that pays"; win back lost customers; spot the difference between real prospects and information seekers; and much more! Most salespeople don't choose sales as a career-they stumble into the field accidently, without any formal training. With Lytle's help, you'll gain access to the skills you need to succeed, time and time again.
Johnny, a bully at school who has always dreamed of being a Mixed Martial Arts fighter so that he can beat others up for a living, is excited to hear UFC legend Chris Lights Out Lytle speak to his class. He is confused though when he hears Chris talk about hard work and leadership and not hurting people. Chris then teaches Johnny that using your strength to help people is always better than hurting them. Will Johnny continue down the same path hes been on, or will he start using his strength for good?
For those whose career as a salesperson chose them instead of the other way around, this road map provides the critical information you need to master the essentials and hit the ground running.
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