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Cats and marketing? Be serious. We are serious. Serious as a cat. Emotionally honest. The Avenger of the Gods. A work of genius. Love them or hate them, cats are epic. Some of history's great thinkers have said pithy things about them. Understand the genius of the cat, and you can start to understand the genius of your business. Yes, your business has genius. What most businesses are missing is an understanding of that genius-a genius that becomes manifest as brand. Understanding that genius and the resulting brand can change things. And that genius can be revealed by reflecting on the feline. The genius is within. You can love the cat. Or hate the cat. But understand the genius of the cat, and you can begin paving the way to profitable marketing. Want to win hearts and minds? Be the cat...
"Love, love, loved, it! I laughed, was surprised, and deeply touched. The characters are incredible." - Pamela Wallace, Oscar-winning writer and novelist Ready to laugh with six new friends who'll make you feel better about your own choices? Overeating. Oversharing. Not enough distancing. Too much alcohol. What could go wrong? Meet six diverse friends quarantining in The Greatest City On Earth. They struggle to maintain their social lives, pay the bills, find new purpose, and just maybe have sex. What will they do when they think nobody's watching? A lot. The Joy (yes, that's what she calls herself) is the crazy glue that's holding this group of reprobates together. When lockdown hits, she insists on maintaining their weekly happy hour. She also insists that getting serviced by her beefy servicemen is safe-ish. Her sarcastic, Asian-American roommate, Kimi begs to differ. Only, not too loudly. Kimi's just crashing there and has no place else to go. But things are challenging for everyone. Will Steph, the nice Jewish girl and fledgling TV news chick be able to balance career and romance? And is it really romance, or just star-crossed sex? She's been quietly and uncareful-ishly getting busy with Jackson, the group's token Arab ne'er-do-well. He's using lockdown to train for that ninja warrior TV show. He's setting up a crazy-big obstacle course inside his parent's penthouse apartment. The good news? They're not home. Yet. Will Shad, the African-American young gun of finance, who works under the boss from Hell, quit before he gets fired? Depends. Benji, his white, suburban, anime-loving roommate (who's not quite on the spectrum) might drive him crazy before he can do either. And somehow the outside world finds its way in. Will Shad actually run the entire marathon for charity that he has created right in his apartment? And what will Steph do when, while in the middle of interviewing a war hero's widow, she's forced to play midwife--on TV. Her friends and the world watch live as the drama unfolds. If you enjoy friends comedies with a hint of romance, a serving of cocktails and a healthy dose of heart, this story is for you. Honey Parker brings her years of stand-up comedy and screenwriting experience together for the best-selling first book of the Careful-ish series. Will these young adults learn from their mistakes? Or will they be too hungover to remember anything of value? Click the BUY NOW button at the top and make six crazy new friends today.
"A thoroughly engaging and heartfelt read...that includes laugh-out-loud scenes." -- Dianne Woodman, Bestsellers World It starts with a hangover. Could it end with an international incident? The Joy (yes, that's what she calls herself) is the crazy glue holding together this group of reprobates. Meet six tight friends who are the picture of social, financial and ethnic diversity. They're also struggling together through the crazy new normal of life during lockdown in New York City. Just as they're hitting their stride, The Joy is called to care for her icy mother in steamy Florida, where HOA rules are strict and the neighbors are loose. Meanwhile, The Joy's roommate Kimi is left alone to balance fear of commitment with an even greater fear of coming out to her Chinese parents. They have no idea their number one daughter is engaged to a Cuban-American princess. The rest of the friends are stumbling their way through a stream of episodes involving poor judgment, a public fall from grace, a boss from hell, an in-home ninja training gym, a startling romance, and (nothing new here) too many cocktails. They're young adults learning about life, the universe, themselves and their responsibilities-but is it an education wasted? And might her mother's vindictive nature impact world affairs? (Golf is involved.) Click the BUY NOW button at the top and make six crazy new friends today. "Lighthearted..."Thought-provoking..."Hilarious..."It was beautiful to read..."-- Jennifer Ibiam, Readers' Favorite A thoroughly engaging and heartfelt read...wonderfully portrayed divergent characters...a satirist approach to a serious subject matter that includes laugh-out-loud scenes.-- Dianne Woodman, Bestsellers World "Shockingly and hilariously 'uncareful-ish'... The real beauty of this juicy read is that...the realities of the pandemic become someone else's problem...'"-- Libby Wiersema, IndieReader
Branding is considered to be the province of big business. Branding is thought to be a logo, a color, a font, or a type of advertising. None of these things is true. Branding is defining a company's image in such a way that the customer is left with a single feeling about that business and what they do. Branding is about finding a business's juicy center.
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