Bøger af Michael W. Hansen

Verdens økonomiske tyngdepunkt forskyder sig til Asien. De asiatiske markeder er vokset de sidste årtier og rummer et stadigt større potentiale for danske virksomheder. Det gælder ikke mindst for Kina og Indien. Strategies in Emerging Markets fortæller om de erfaringer, som syv større danske virksomheder har gjort sig med disse markeder og deres muligheder og faldgrupper. Bogen henvender sig primært til studerende inden for internationale virksomhedsstudier, erhvervsøkonomi og strategi. Også virksomhedsledere, der arbejder med vækstmarkeder, vil kunne drage nytte af bogen.

The book presents a perspective for the future development of logistics, especially in a European context. The structure is a flow from inbound to reserve logistics with emphasis on logistics development as well as transportation and information systems. The aim of the book is strategic, both external and internal. Special emphasis is on the many new and important field of logistics management. Some descriptions are on a more general level, while others look more closely at special logistics activities as part of a supply chain.

The book is based on a number of case studies of linkage collaborations and a survey of about 90 Danish firms and their relations to partners in developing countries. The analysed host countries are Ghana, India, Malaysia, South Africa and Vietnam. The book is a contribution to the emerging literature on firm strategy in developing countries, offering new empirical evidence of the multi-facetted and complex nature of cross border inter-firm linkages. It documents how even small firms in both developed and developing countries engage in, and can benefit from, cross border linkages. The target groups for this book are academics with an interest in business and development studies, policy makers and managers within private sector development, and students of international business and development studies.