Bøger af Shaoqiang Wang

Paperback edition of our successful book dedicated entirely to geometric shapes, widely used by graphic designers and applied to all fields of communication.

In an increasingly complex world, infographic make complicated things understandable to a wider audience.

This book includes a series of typefaces selected by their innovative, aesthetic, or adaptable approach, including a representation of their use in different international projects. It also features a series of interviews to 5 representative typeface designers who provide an account of the creative process behind designing a typeface, how it was created, and how it displays in design. This book will serve as an inspiration for those who are interested in fonts design and want to create something new. This book would probably be the best way for them to get inspired.

In a world full of fast-paced lifestyles, constant interaction and interlinked global activities, food has become a common denominator that connects people from all around the world and new trends of restaurant interior design is building up with the times. The featured 60 international projects show the latest trends of restaurant design. Some with an industrial look, some with a lot of landscape elements coming into the interior space, some with bold color schemes and no more white walls, a wide array of possibilities open up on this field of interior design. With a descriptive text for each project, the book focuses on colour scheme, lighting, and decorative details and provides valuable inspiration and reference for professional designers, food lovers and other people related to the restaurant business.

This book explores a wealth of examples of this currently highly demanded kind of project, where designers tackle the challenge of revitalizing brands and crafting intelligent, flexible identities within ever-changing market landscapes, incorporating new strategic elements while ensuring the essence of the brand remains intact. In this comprehensive guide, now in paperback, renowned editor Wang Shaoqiang presents a wide collection of the best case-study examples of logo redesign from around the world. Through in-depth interviews with leading logo studios, designers share their creative processes, providing valuable insights into their unique approaches. The book delves into the fundamental questions that drive logo design: What is the brand's core challenge? How can the logo stand out in a crowded space? What emotions and messages should it convey? How can it continue to evolve over time? It displays the limitless possibilities of what a logo can be, presenting bold and innovative concepts, examining the relationship between form and function. With stunning images and thought-provoking content, it takes readers on a journey through the transformative power of logo redesign. Whether you're a designer seeking inspiration or a brand owner navigating the complexities of logo redesign, this book offers a wealth of knowledge and inspiration and is an essential resource for anyone passionate about the art of logo design and its profound impact on the world of branding.

Letterpress, a Chinese invention from the 10th century consisting in the use of movable types and adopted in the Western Hemisphere about 1440, forever transformed communication and the way and speed at which information is spread, paving the way for the modern press. This book explores the rich history and intricate process of letterpress printing with a curated list of classic movable types arranged in style order, highlighting the beauty and craftsmanship of contemporary typography. A handbook and source of inspiration for type designers, letterpress enthusiasts, design students, and craft lovers alike, it explains the revival of classical letterpress and its widespread use with a modern aesthetics in different forms of art and design such as books, posters, customised stationary, name cards and letterheads, to name a few. Including biographies and exclusive interviews, it also introduces prominent letterpress designers, artists, type foundries, and institutions from around the world, making it a treasure trove for graphic designers, typographers, self-publishing authors, and small presses as well. The future of letterpress promises to be a long and colourful one. Readers are invited to join this fascinating revival and be inspired by the enduring charm of letterpress and handmade type.

This volume explains how graphic designers can adapt their designs to this world that lives and changes rapidly by using animation and storytelling to transmit contents faster.In the information explosion age, where there is a shift from static printed information to digital media, designs that can convey information faster, more convincingly and, thanks to mobile phones, ubiquitously, are likely to gain the public's favor. As a result, graphic designers are increasingly including animation in their work to enhance their storytelling, making it more functional on the one hand and livelier on the other, increasing interest by appealing to people's emotions and desire to be entertained. This book showcases the current state of motion graphics in light of new media such as touch, mobile, outdoor and digital video media. Divided into three chapters, it first posits how a "rethinking" of motion graphics is essential in the context of new media to ensure that graphic design remains dynamic and able to engage people in both an appealing and informative way. The second chapter consists of exclusive interviews with animation designers who discuss the nature of contemporary animated graphics and their work, while the final chapter includes selected projects from across the world. Featuring the newest ideas and work of the world's most advanced designers, the book is a valuable source of inspiration and information for professional graphic designers and students.

This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system. Logos are becoming increasingly simple, to the point where you might wonder just how much simpler they can get. A subtle tweak to a logotype is starting to feel like too much design. The appeal of a simple logo is that it feels more honest. Using client case studies from renowned designers, this is a must-have book for any graphic designer, student or logo fanatic in a fully revised, updated edition containing interviews with graphic designers in which they share their creative processes and thoughts on how a successful logo should be developed.

Featuring ground-breaking visual merchandising and window displays in some of the world's most glamourous shops, straight from the creative minds of art directors, graphic designers and window display designers.

This book presents a new approach on packaging design which includes materials, structure and an appendix with die cut patterns to inspire one's own projects.

Rediscover the creative and expressive power of handmade letters with these modern hand-lettered works of art produced by graphic designers from around the world.

A wide collection of case studies on the different approaches used by international graphic design studios towards the redesign of a logo, its development, interviews with relevant international graphic designers, and real examples.

An in-depth overview on the world of letterpress: history, examples, designers and everything there is to know about the renewed interest in movable types.

Inside the book design business, from the history of books to their design, as well as details on traditional and current printing and binding techniques, with a wealth of contemporary examples in full colour.

A selection of urban temporary projects from all over the world.

Cutting-edge typography for digital media and examples of how it is applied. It includes QR codes with links to the designers' webpages with examples of their fonts in use.

A wealth of inspiring examples for graphic designers, architects and fashion designers.

Das Grafikdesign betont zunehmend einen benutzerorientierten Ansatz, der auf Kommunikation und Interaktion zwischen Benutzern und der Produkt setzt. Interaktive Grafiken finden Sie in Büchern, Broschüren, Postern, Verpackungen und Alben. "Playful Graphics" präsentiert eine Auswahl herausragender interaktiver Projekte, die von Designern aus aller Welt produziert wurden. Diese Werke bieten den Nutzern reichhaltige visuelle Erfahrungen und ermöglichen es den Nutzern, aktiv zu werden. Durch die Erkundung unterschiedlicher Techniken und Formen demonstriert "Playful Graphics", wie dieser sich schnell entwickelnde Designbereich die Benutzererlebnisse beeinflussen und Spaß machen kann.

Showcasing 100 examples this books shows how international product designers solve their main task: to combine creativity and functionality.