Bøger af Stephanie Chandler

¿¿If you feel overwhelmed, confused, or disappointed by all that is involved in marketing your book, this comprehensive workbook and planning guide will bring you the clarity and confidence needed to reach your goals. Many authors cross the publishing finish line and assume the hardest part is in the rearview mirror, only to discover that marketing books requires more effort than anticipated. The truth is book marketing is not easy. Though neither is raising children, advancing your career, or doing anything worthwhile. The Nonfiction Book Marketing and Launch Plan will help you sort through the noise and identify the best strategies to successfully promote your book. Whether you plan to launch your book in the future, or it has been published for years, this unique guide delivers a complete approach to help you craft a thoughtful book marketing plan, grow a community of readers, and ultimately sell more books. You will learn how to:Overcome your reservations around book marketing and gain confidence to proceed effectively.Carve out a niche audience and build a community of lifelong fans.Establish thought leadership in your field. Utilize beta readers and launch teams to amplify the results of your next book launch.Identify content marketing strategies to attract and keep the attention of your readers.Act as your own publicist to get traditional and online media coverage.Get book reviews and inspire word-of-mouth marketing. Optimize sales on Amazon using proven methods that lead to big results. Use advanced book marketing techniques to keep your marketing wheels in motion. Break into speaking, work with corporate sponsors, leverage opportunities with corporations, nonprofits, and trade associations.This is not a workbook with dozens of blank pages. It reads like a book, yet it includes over fifty exercises you can complete to prepare your marketing plans. You can even download the exercises and checklists in digital format so you can reuse them for each book you launch in the future. There has never been such a thorough resource to help you create an effective book marketing plan that gets results. If you're ready to sell more books, grow your audience, and establish thought leadership in your field, The Nonfiction Book Marketing and Launch Plan delivers the guidance you need to achieve your goals.

Are you ready to Own Your Niche? Manipulative sales tactics, long sales letters with big and bold headlines, and spammy emails aren't the only way to get visibility and capture sales online. Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself. You will learn how to: --Identify and connect with your target audience --Turn up the traffic generation on your website --Build an effective blog --Get results with social media-in less than an hour per day --Distribute content that demonstrates your authority in your field --Create email marketing campaigns that build loyalty --Handle your own PR and get media to come to you --Add online revenue streams to your business --Generate exposure with proven offline methods including professional speaking, direct mail campaigns, and publishing Also included are interviews with successful service-based business owners who share how they have built their audiences and created successful enterprises. If internet marketing sounds intimidating to you, or you've gotten started but need more guidance, this book can remove the fear and give you the solutions you need to achieve your goals. Stephanie Chandler is the author of several books including LEAP! 101 Ways to Grow Your Business, From Entrepreneur to Infopreneur: Make Money with Books, eBooks and Information Products, and LEAP! 101 Ways to Grow Your Business. Stephanie decided early on to avoid internet marketing tactics that didn't pass her internal "gut test" and despite her refusal to comply with the masses, she has built several successful businesses, is a frequent speaker at business events and on the radio, and has been featured in Entrepreneur Magazine, Wired magazine, BusinessWeek, and many others. She is currently a blogger for Forbes and can be reached via www.StephanieChandler.com, www.BusinessInfoGuide.com, www.AuthorityPublishing.com, or @bizauthor on Twitter.

Are you ready to turn your passion into a profitable business?The Nonfiction Book Publishing Plan is loaded with proven strategies, real-world examples, and fascinating interviews with successful authors who started from scratch just like you. In this content-rich book, you will learn how to: Identify profit opportunities from and around your book Set up a legitimate and professional author-publisher business Write your manuscript faster than you thought possible Avoid mistakes new authors make and get your book published the right way Enlist beta readers, get endorsements from well-known authors, and generate book reviews Launch your book into the world with as much buzz as possible As nonfiction authors, publishers, and internet entrepreneurs with over three decades of combined industry experience, we understand your unique goals and challenges. We also have the experience to show you how to produce your nonfiction book in the most professional way possible, while you turn your passion into a profitable business. Whether you're writing self-development, business, memoir, how-to, spiritual, narrative, or other nonfiction book, this authoritative guide by experienced industry professionals will provide you with the solutions you need to achieve your publishing goals.