Bøger udgivet af Kogan Page Ltd

Protect your business by implementing a strong compliance and ethics programme, using this accessible strategic guide.

Understand the links between supply chain and finance by connecting supply chain financial tools and supply chain financial, social and environmental performance.

Learn about the supply chain challenges facing retailers with this multi-contributed book from acclaimed academics and experienced retail logistics practitioners.

Receive a thorough introduction to the subject of event management and sponsorship with this upper level textbook, encompassing all the critical aspects in one resource.

Understand the importance of city infrastructures, transport planning and the implications for urban logistics with this in-depth, research-based book.

Prepare yourself for the new world of marketing with this richly in-depth textbook on marketing management.

Perform well and land that dream job with this bank of real assessment centre exercises, including both individual and group activities.

Develop employees swiftly and effectively for leadership roles in your organization.

Transform your company's value proposition by using design thinking to instigate organizational change and create winning services with this actionable guide.

Seize control of your career and master the skills that will make you thrive creatively, surpass the competition and be irreplaceable in this constantly changing digital world.

Gain insight into a wealth of varying perspectives on content marketing and glean a unique understanding of the different types of best practice.

Understand how to retain brand relevance by building effective and memorable brand experiences, through this robust and practical management tool.

Get invaluable advice on networking, CVs, cover letters, interviews, aptitude and personality tests, offers, rejections and follow-up letters.

Create a powerful sales pitch with your CV, using invaluable advice and hundreds of sample CVs to open the door to job offers and interviews.

Perfect your presentation skills and leave lasting impressions on prospective employers with this practical, up-to-date guide.

Get the best out of the people in your organization by understanding and implementing the principles of effective performance management with this book.

A guide to developing an effective, efficient coaching culture in your organization. It demonstrates how to empower your workforce to achieve higher performance and greater business results. Specifically tailored to practitioner needs, it offers an overview of coaching practice and aligns it with organizational and HR strategy and objectives.

Use social learning to improve understanding, knowledge retention and skills application in your workplace.

Connect your marketing with youth culture and resonate with Generation Z using this expert guide, packed with proven strategies and usable frameworks for effective youth marketing.

Serves as your indispensable guide to dealing with and understanding physical and mental health problems at work in the UK.

Adopt new supply chain practices and ways of thinking with this thoroughly researched cross-industry manual for collaboration.

Learn how market-leading companies such as Google, Cisco and Salesforce, have revolutionized their sales and marketing functions through sales enablement, and harness their experience to accelerate your own company's growth

Gain exclusive insight into what leading business executives think are the main geopolitical and economic megatrends affecting business and how they are responding to them.

Rebuild brand authenticity and regain consumer trust by following examples of inspiring people, brands and campaigns which demonstrate a positive way forward.

Understand the concept of 'Smarketing' - the merging of sales and marketing departments to break down organizational silos - to achieve stronger, more streamlined business growth.

Ally humans with technology to develop an agile, future-proof and superpowered workforce.

Create intrinsic engagement in the research sphere through gamification; exploit existing and emerging technologies, and glean better-quality, untapped data that cannot be obtained through traditional surveying methods.

Supercharge your workforce with this practical guide to designing a performance management process that motivates, engages and empowers staff.