Bøger udgivet af LID Publishing

Presentations that are effective and can genuinely get across your message, ideas or information need to be powerful and delivered in a way that attracts immediate attention. This book, by a leading business trainer, provides an easy-to-follow method for developing powerful presentations that can used in any business presentation situation.  Based on the core idea that fewer slides and fewer words can achieve the greatest impact, the author shows you how to make your point or argument effectively in just ten slides. By being focused and on target with your message, you can present virtually anything, anywhere by using this dynamic and powerful method.

In the relentless world of sales, where targets loom large and rejection can be a constant companion, the toll on your mind is often underestimated. This book is a transformative resource in the challenging world of sales. Unlike traditional manuals fixated on skillsets, this book delves into the overlooked realm of mental and emotional tools, fostering a healthy and high-performing mindset essential for getting results and developing a career in sales. The author addresses unspoken challenges in sales, offering essential insights, stories and tools to unlock full potential in mind management and nurture success. From overcoming limiting beliefs and reframing stress to building resilience, leveraging imposter syndrome and combating burnout-the silent sales killer - the book stands as a go-to resource for any salesperson. In fact, Sales Psyche is more than a guide - it's a comprehensive resource for any salesperson wanting to build a successful and sustainable career.

A wide range of people - from consultants, coaches, executives to academics, authors, journalists and scientists - are also speakers today. Indeed, anyone with expertise, knowledge or the motivation can and should become a public speaker. But to become a successful speaker requires a certain savviness and understanding of what really oils the engine of the speaking world. Written by one of the world's most in-demand business speakers, this book presents 10 essential rules to guide anyone who wants to launch themselves as a speaker. 'Thou shalt wander the earth and do a hundred bad speeches', 'Thou shalt prioritize exposure over fees', 'Thou shalt build a product, not a persona', 'Thou shalt seek the holy grail...of customer feedback' - this guide is the result of the author having done thousands of speaking gigs around the world and knowing the industry inside-out. Whether you intend to become a speaker in your own niche sector or want to travel the world speaking and spending only two weeks at home, this book contains proven strategies, smart advice and practical tips for turning your speaking ambition into a successful venture.

To succeed and perform in today's business and work environment, you need to harness a broad spectrum of skills and people. This book enables you to highlight your self-improvement areas and establish how to work with your colleagues more effectively. It covers every aspect of high-functioning business performance - from attitude, action, creativity and communication to efficiency, empathy, strategy, and sustainability.  At the heart of this book is an ingenious diagnostic tool (ACES System®) that enables anyone to assess their personal strengths and identify self-development areas to perform successfully in the modern business world. Whatever your stage in your work life is, at whatever age, the methods in this book can help you play your best career game, give you the winning edge, and allow you to ace it.

Harry Hill is one of the few foreigners to have created an enormous impact that reached nearly every household in Japan through his marketing prowess, business leadership as well as through his personal philosophy to living life. Under Harry's leadership, Shop Japan - today, one of Japan's biggest retail channels - experienced explosive growth with numerous hit products that completely changed the Japanese consumer retail market.  This book is a compelling tale of hope, resilience and success, inspiring readers to embrace optimism and turn life's challenges into opportunities for personal growth and triumph. Based on Harry's personal and unique business journey, it serves as a testament that, with the right mindset and determination, one can conquer any obstacle and create an extraordinary life.

Duke Corporate Education is one of the world's leading providers of executive education (ranked number 1 by the Financial Times in 2023) and the co-publisher (with LID) of the leadership journal, Dialogue. This book (published to coincide with the 10th anniversary of Dialogue) contains 20 of the most influential articles from Dialogue about modern leadership.  Covering the five key topics of leadership, strategy, innovation, finance and marketing, the articles are written by well-known thinkers and practitioners from within Duke University and elsewhere. The result is a collection of authoritative and highly informative readings that will provide managers and executives with a solid briefing and review of current and future issues in management and leadership.

Sujin Lee is one of Asia's most successful entrepreneurs of recent times. Starting with two desks and capital of only $50,000, Lee founded Yanolja, the South Korean super-app that provides hotel and travel bookings, and which today has revenues of $350 million. Before this, Lee was an orphaned child who spent his early 20s working as a hotel janitor. This book contains insights, thoughts and the experiences of Sujin Lee. Often candid and honest, it offers a rare and vivid look into the mind of an entrepreneur and the start-up of a company and its spectacular growth. Like most entrepreneurs, Lee experienced crises along the way, that forced him to start from scratch again. But he was able to continue going forwards, turning crisis into opportunity, and today Yanolja has evolved into a global, one-stop travel tech company, with further plans to expand into the cloud-based business

Just like most people, CEOs and top executives have doubts, fears, questions, not to mention shortcomings. But most of the time, they want to hide them, even to those closest to them, probably to convince others-and above all themselves-that the situation is under control and that they are invincible. Yet no one is fooled: successive crises remind us that we must all deal with vulnerabilities, complexity, ambiguity and uncertainty. Based on 20 years of coaching top executives, this book takes you behind the scenes of effective leadership and personal development. Far from being just a confessional list of vulnerabilities, the book will give you access to the secrets of great leaders in overcoming obstacles, staying healthy, promoting agility and autonomy, being eco-friendly, being demanding and fair, and developing kindness and empathy. In such uncertain times, this inspiring and enlightening book is a guide to helping leaders and managers to develop resources, awareness, self-confidence and skills-the key landmarks-for anew style of leadership, one that is kinder, more respectful and relevant to todays environment.

Company strategies and initiatives are crucial for success, yet an astonishing 80% of such initiatives fail in execution. Implementing and executing a strategy or initiative is one of the most challenging tasks for any manager or executive. This is a highly practical book that serves as a compass for managers and executives to guide them through the complexities of executing strategies for their business. The book empowers them with actionable insights, equipping them to lead their teams more effectively and drive tangible and timely results.  By addressing both the macro and micro aspects of management, the book aims to provide a holistic view that can transform not just individual managers, but entire management teams and, by extension, the organizations they lead. It shows how managers can harness the power of prioritization, and to lead with purpose, passion, and precision. By embracing the principles of this book, managers can execute their plan with unwavering focus, even when the winds of change threaten to knock them off course.

Neoclassical economics assumes that most people have well-defined preferences and make well-informed, self-interested decisions based on those preferences. But in the real world, this is often not the case. This book combines elements of economics and psychology to help you understand how and why consumers behave the way they really do. Using behavioural economics as the foundation, the author explains the anomalies in consumer choices and what really influences human behaviour, preferences and decision-making. Often the case, emotional as well as economic factors play a vital role in consumer behaviour. Therefore, behavioural economics can be an important aid to business and marketing strategies by understanding how consumer decisions can be influenced.

Leadership and future-of-work expert Erik Korsvik Ostergaard's new book explores Futures Thinking and Strategic Foresight. It shows how these important processes can be used inside of organizations to support leaders in shaping and transforming their company structures, cultures and governance.  This important book helps business executives, managers and entrepreneurs to answer the following critical questions: How do I use my understanding of trends and signals in society and technology to design my organization, culture and governance? How do I look for signals inside of my organization? How do I challenge and revisit our assumptions and anticipations which we build our view of the future on? And what kind of leadership skills and style is required to be futures literate inside of my organization? This book is essential for any leader participating in the tactical world of organizational change management. It builds on important academic approaches like Anticipation-for-Emergence, on business approaches like strategic foresight, and on real-life cases of tactical foresight in large companies and scale-ups.

In this highly informative and practical guide, sleep expert and busy professional, Giles Watkins, explores the issues around sleep disorder from a personal and expert perspective. An experienced management consultant and coach, Giles' own sleep struggles encouraged him to refocus his research and training activities and he now works almost exclusively with leaders and organizations to promote positive sleep. In the new and updated edition of this enormously popular book, he shares the techniques and personal tips that transformed his life and helped him to sleep better. Along the way he explains the importance and function of sleep and how lack of sleep typically affects professionals. The book also examines how organizations can promote better sleep. As challenges with sleep for professionals reach epidemic proportions in the 21stcentury, this book provides an invaluable guide for those in positions of responsibility and encourages employee wellbeing inorganizations.

This challenging and original book blends interdisciplinary insights from technology, the arts, popular culture and more, in order to unlock the secrets to genuine innovation and creativity. For anyone wanting to move beyond merely competing, this book contains compelling insights and inspirations to help effect real change.

This book offers guidance to company leaders, marketers and entrepreneurs in delivering effective advertising.

Written by one of the world's leading business coaches, the new and updated edition of this book provides authoritative and proven guidance and techniques for any manager, executive or indeed coach who wants to bring out the full potential of their employees and clients through coaching. Individual performance is a cornerstone of corporate performance and the need to achieve more- be that productivity or innovation- from fewer is becoming increasingly vital. Coaching is a demonstrably successful approach to helping individuals to perform to higher levels. This classic and inspiring book aims o develop managers and executives into great coaches, who can transform the performance of individuals and teams in their organizations. The author looks at the art of coaching from different perspectives and provides practical tips and models (such as the "Spectrum of Coaching Skills" and " GROW" ).

While society has made some progress in moving beyond gendered workplace barriers, significant barriers remain and women's progress continues to be slow. Workplace gender equity has even suffered significant setbacks due to the global pandemic and these challenges are even greater for women of colour. Women need to hear from someone who understands their lived experience, has experienced the same very real frustrations, has their backs, and has real strategies to help them get ahead. This book gets tough facts out in the open so women know what they are up against and then equips them with the support and proven strategies to navigate up, over and around professional barriers to accelerate their own success. It is a candid and personal playbook that ambitious, talented women can turn to for actionable insights on all things professional, with special attention to the unique challenges faced by women of colour.

This highly original book offers a new philosophy and vision of higher purpose for leaders facing the immense challenges of the21stCentury. But the roots of this new philosophy and sense of higher purpose are both ancient and modern, drawn both from traditional Chinese thought that had its beginnings thousands of years ago and from quantum physics, first discovered at the beginning of the 20thcentury.By exploring Western quantum physics and traditional Chinese thought, leading management thinker Danah Zohar develops an emergent, new East/West vision that leads not just to global co-operation but to an exciting and revolutionary global-co-creativity. Today's business leaders who can gain a knowledge of Chinese thought and see its expression alongside the more scientific language of quantum science stand to gain the foundation for a new leadership vision and style, based on moral renewal, greater cross-cultural understanding and global harmony

La concentración bancaria, común en todos los países, en busca de economías de escala y posiciones de dominio, podría explicar parte del crecimiento del Banco Santander. Pero el enorme salto cuantitativo frente al BBVA, el otro gran banco español, tiene unas causas específicas: la combinación de excelentes equipos de profesionales bancarios que se han incorporado recientemente, la identificación voluntaria de los empleados con un estilo personal que se ejemplifica con el uso de la corbata roja -el yugo rojo- y la propia personalidad de su máximo dirigente, Emilio Botín, que aunaba una impresionante ambición y tenacidad con un estilo de negociación y de gestión frío e implacable. Sólo dos profesores de la Wharton Business School, desde la lejanía y la independencia que da una prestigiosa universidad americana, podían atreverse a penetrar con objetividad y profundidad en esta apasionante aventura. Mauro F. Guillén y Adrian Tschoegl explican el nacimiento del banquín de provincias y la toma del control por la familia Botín, aunque analizan con más profundidad los años recientes: la expansión latinoamericana, la compra del Abbey, la apuesta por parte de los activos del ABN AMRO y el reemplazo del motor de toda esta explosión. A este recorrido suman el fallecimiento repentino de Emilio Botín y los retos que tiene al frente su hija Ana como heredera de un imperio que, a buen seguro, seguirá trabajando por superarse y navegar por nuevos desafíos.

El argumento no es un libro, es un regalo de Juan Mateo sembrado de sentimientos y convicciones. Escrito con el corazón y repasado con la razón, nos invita a reflexionar. A través de los siete cuentos que recorren sus páginas «uno sale de su lectura con más luz en la mirada, más esperanza en el alma y más fe en la vida, bañado en el convencimiento de que esta, a veces tan difícil, a veces tan maravillosa, vale mucho la pena», tal y como prologa Álex Rovira.Sus páginas no pretenden ser una lección impuesta o un consejo universal sino una brújula que marque el camino en el que tanto el punto de partida como el destino te lleve al territorio de ser la mejor versión de ti, en lo profesional y en lo personal, y de tu felicidad. «Podemos soportar muchas cosas, incluso la muerte de quien amamos, pero me parece imposible vivir sin soportar quienes somos para nosotros mismos y para quienes queremos. Mi deseo es que al finalizar la lectura te haya llegado al corazón porque, si algo importa en nuestra vida, es lo que queda en nuestros corazones ya que eso define, en gran medida, nuestra felicidad», dice Juan Mateo.

De ti depende parte de la idea de que cada uno es dueño de su vida, teniendo siempre en cuenta los factores externos que se escapan de nuestras manos. Ignacio Álvarez de Mon subraya que «cada persona, dentro de su círculo de influencia puede marcar la diferencia con su actuación. Cada individuo es libre hasta un cierto punto, y por tanto responsable del mejor o peor uso de su libertad». Con esta obra, Álvarez de Mon nos enseña que somos dueños de nuestro destino centrándose en cinco temas que desgrana a través de las vivencias de personas similares a las que nos rodean en nuestro día a día.

Esta nueva edición de Exprime la idea es un homenaje póstumo a Pat Fallon, fundador junto a Fred Senn de la reconocida agencia publicitaria Fallon Worldwide. «Pat ha sido un visionario de nuestro sector, con métodos y resultados probados a nivel mundial; fue capaz de expandir su agencia por medio mundo y será recordado como uno de los grandes de la publicidad mundial. Este libro, sin duda, es prueba de todo ello. Léelo despacio, disfrútalo, aprende y saca tus propias conclusiones, porque no hay talento que se permita no cuestionar ni una sola idea. Ni siquiera las de este libro», tal y como dice Fernando Ocaña, prologuista y presidente no ejecutivo de Tapsa/Y&R.A través de casi 30 campañas de clientes tan prestigiosos como Amazon, BMW, Citybank, Rolling Stone, EDS, Holiday Inn, Lee Jeans, Miller, Nestlé, Skoda o Subway, descubrirás los errores y aciertos cometidos por estas marcas a la hora de querer posicionarse en el mercado a través de la publicidad así como a saber identificar la idea esencial y cómo sacarle el jugo para lograr multiplicar el valor de la creatividad.«La creatividad motiva», mantienen Fallon y Senn, y ellos no piensan en la publicidad (no al menos de forma exclusiva): para ellos la creatividad es una herramienta, ese punto de apoyo para mover el mundo, que es capaz de cambiar las cosas.

One of the biggest enemies of our general wellbeing is stress; and one of the biggest causes of stress is concern about money. This book provides a simple and practical guide to planning your daily and long-term finances by understanding your objectives and motivations. In doing so, it offers respite from the anxiety and stress caused by money problems. The author, an experienced financial adviser, argues that the key to financial wellbeing is to "know thyself" in order to allow decisions to be made, and to ensure those decisions are the rights ones for you. This is underpinned by having control of your daily finances, the ability to cope with a financial shock, to be able to have options in life, to have identifiable goals and a clear path to achieve them, and to ensure clarity and security for those we leave behind.

Evidence suggests that only about 10% of start-ups and 30% of entrepreneurs make it beyond 5 years. Methods for control and leadership in the start-up or early growth stages are wildly different from those needed to successfully manage a complex organization consisting of multiple departments, divisions, product lines, or geographic spread. To succeed, business leaders should be aware of which stage their organization is in, the characteristics of the current stage, and the characteristics of the next stage. This book explores various common patterns of management styles and then offers transition strategies to help managers to succeed in the digital economy. The authors guide leaders to prepare for these transitions by laying the foundations or infrastructure needed to prevent a crisis that inhibits further growth. They also provide leaders with a greater understanding of the growth framework, which will help leaders to manage better the development of their companies.

The connected world offers the potential for radical new business insights gleaned from previously unimaginable volumes of data. But business has got bogged down in the process of collecting and storing that data; money has been wasted on data lakes in which many IT departments have drowned without being able to deliver useful insights to business leaders. Big data has new and exciting answers to offer, but business leaders must first decide what questions it would like to see answered. Data may be the new oil, but to date we have only built oil depots. This book analyses the new, Fourth Wave of business transformation, which will build the refineries that turn data into useful products. Business has started from 'data up' and needs to start again from 'value down', going back to the drivers of real business value and deciding what insights would help realize that value. Only then can we begin to interrogate data with purpose.

The early part of your career can be tough. You have to work out what type of work will suit you best, navigate how your company works, do well at your job and deal with tough times. This book is designed to walk you through important decision-making processes, to act as a helpful support when things get tough and to help with those big decisions to keep you on the right path in your early career phase. The book starts with values and principles - understanding what those are and their foundational importance to your career. It moves on to the game plan - setting goals, keeping motivated - and the need for one to get anywhere. There is also valuable advice on how to cope with and overcome rejection, failures and other tough situations. Moreover, promotion is a key aim for most people at the early stage of their career, and the author provides guidance on the best way to achieve that.

Emotional Intelligence Book

"The future" plays a dominant role in everybody's lives. But for many, it is a blur and mystery, a wall of fog in which we struggle to see beyond what is immediately in front of us. By leading futurist Magnus Lindkvist, this book provides the means and tools to plan for and navigate a path into the long term to your advantage. Anyone who wants to have a better, more inspiring life in the future has to plan for it - to future-proof it. In this powerful little book, Lindkvist presents a set of practical and easy-to-apply tools that will help you to create a mindset and path for tomorrow.