Bøger udgivet af Professional Healthcare Development

Are you crazy? Do you dream about the person you'd like to be? Is there another you inside who knows you can make a difference in your career or live the life you've always wanted? This book lays out the rules for success-with the perspective that being a little "off" might be the secret. History shows that the people who end up changing the world are considered nuts-until they're successful. Then they're geniuses! Learn how to live out loud, and remember-impossible is only an opinion. Success & Lunacy - What's the Connection?suggests that most people have lost their way on the journey of life in today's fast paced world. This engaging book shows how conformity can make you invisible to a world that doesn't seem to care. It provides exercises and examples to help you find your true potential and live the life you were born to experience. It's time to stop fitting in when you were born to stand out!

A Prescription for Success! Referral-based marketing is the cornerstone of healthcare census building and business development for all sectors: assisted living/ personal care, homecare, hospice, independent living and rehabilitation services. WHAT THE DOCTOR ORDERS is a strategic approach to optimizing your efforts. And it's all based on answers from the doctors themselves! The results of Howard Manns' six-month study, interviewing physicians, and in some cases, administrators and discharge planners, provides insights into the following questions: - What are the key skills and attributes you look for in a marketer before you consider referring your patient? - What are the major mistakes that you see in marketer's approaches? - How much time do you typically allow to meet with a marketer? What makes you SHORTEN that visit? - How do you feel about Lunch & Learn presentations at your office? - How important is your relationship with a marketer? These questions and many more are answered for you, including explanations of how to address each area. Additionally, bonus sections deal with important concepts, such as: - How to Conduct a Successful Lunch & Learn Presentation - Getting Past the Gatekeeper - Ideas for Marketing to Healthcare Professionals - Healthcare Observances and Events You Can Take Advantage of As the healthcare industry continues to change, it's more important than ever to stay ahead in your planning and tactics!WHAT THE DOCTOR ORDERS provides a GPS to successful relationship marketing! Howard Manns has held leadership positions in several marketing and healthcare organizations. His "Success and Lunacy" keynote speech and his leadership and marketing team training sessions focus on his belief that everyone can be successful--if they're crazy enough.