Bøger udgivet af Self Development

How to Become a Commercial Truck Driver in Less Than a Week, Even If You Haven't Studied in Years

If you want to learn how to write words, that make people buy stuff, then this book is for you. Have you tried to sell something online (or in print), but struggled to get sales? Do you have trouble finding the right words--to convince people to buy your products? Do you own a website or email list, and wish your readers were more receptive to your pitch?The truth is: Getting people to see the value in any product, is difficult. People are busy. And writing words that get attention is not easy.The solution is to apply the formula that professional copywriters use--to write persuasive text for your target audience. Writers have been developing the art and science of copywriting for centuries. But, you'd only know their tricks, if you worked in an advertising agency, or spent long hours--testing various marketing ploys.Fortunately, we've scaled this process down into just one book!THIS BOOK WILL TEACH YOU THE FORMULA THAT TURNS WORDS INTO CASH.You will learn: A complete introduction to copywriting--featuring all the foundational principles that contemporary copywriters use--to persuade the masses. The easy way to get your writing work Done. Done. Done. (Even if you hate writing.) How to use your own inspirational story (in your own voice), to get those sales. Hint: Your own personal story is often the best marketing tool in your toolbox! The clever Copywriting Shortcut developed by the famous Internet Marketer Frank Kern, that makes writing effective copy easy. The ten best headlines that practically guarantee a sale. How to compose your email, so that you can avoid the Junk Mail folder. A huge chapter on Keyword Research and SEO (Search Engine Optimization) teaching how to write your web text so that it attracts Google visitors. A chapter on User Interface Design--where we teach you why the arrangement of buttons and links on a webpage, might be more important than the words themselves. How to write PPC (Pay-Per-Click) ads for Google AdWords or Bing Ads. And, we'll learn about the secrets tools that copywriters forged many years ago--via their experience in traditional media, like: print advertising, direct mail, and even press releases.When you learn to spot the innate triggers, that turn readers into buyers, then the chore of copywriting will actually become easy, and fun!Even if you've never published a single word before, you can still be a great copywriter! Because great copywriting is not about art or poetry. It's about speaking the customer's language, and knowing which words to use and which triggers make him want to buy.Maybe you're a blogger or web-designer. Maybe you do email marketing or social media (like Facebook, Instagram, & LinkedIn). Perhaps you write for magazines or traditional print media. Whatever medium you choose, this book will work for you--because the rules of copywriting are timeless.If you've ever signed up to a website, downloaded an eBook, or bought a gadget online, then you've been subject to the enchantment of a copywriter. In fact, the skillset is in more in-demand now, than ever before! Because, in this information age, everybody is a writer! (Of one form or another...) So, you might as well learn to be a good one. One that knows how to write words that sell!Ready to learn more?If you want to know how to write persuasive words that sell, then get the book now!

Do you have trouble setting, or accomplishing your career goals?Do you wish you knew how to manage your team better, and get them to commit to your bold vision?The truth is...the majority of managers are simply not very good at goal-setting. (Because they were never taught how to do it properly.) Most corporate goals are never completed on time, and even your highly-educated employees are (usually) not working on essential tasks during the workday. This can be damaging to your career, and can destroy your productivity.The solution lies in understanding that goals must be paired with well-defined metrics--in a framework specially designed to keep your team on track, and working (harmoniously) toward your corporate vision.The name of this framework is a new "goal-setting and management technique" called OKR--"Objectives and Key Results."Read on, and you'll understand why so many Silicon Valley companies (like Google, LinkedIn, and T witter) have enthusiastically adopted OKR with great success.THIS BOOK WILL TEACH YOU HOW TO SET GOALS, AND LEAD A WINNING TEAM, WITH OKR!We will bypass the typical "management dribble," and show you how to set ambitious goals, and build the perfect "dream team"--a crew of enthusiastic employees, ready to make your vision a reality!You will learn: How to use OKR, and immediately apply it to your own company goals and management style. The one attribute of traditional goal-setting--that causes so many projects to fail. The trick to project-management that enables your team to easily topple even the most difficult goals. How to inspire your team to achieve their fullest potential, by using "stretch goals." The essential psychological forces that turn good leaders into great leaders. And how to harmonize the pursuits of upper-management, with the personal goals of each employee. So you can turn your workforce into a fine -tuned crew of relentless visionaries.This book, "Goal Setting & Team Management with OKR" is full of tips and tricks that will create an immediate, and positive impact on your corporate life.Even if you only manage a small business (with one or two employees), OKR still works. Indeed, even if you are a "digital nomad" (running your entire business from one laptop), OKR still works.In fact, as you become intimately familiar with OKR concepts, you might find yourself wondering how you ever ran your business (or your life) without it.Would you like to know more?Then get the book today!