Name: Advertising
Price: 1795.95 DKK
Availability: InStock
Author: Iain MacRury
ISBN: 9780415251259

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Advertising, once seen as the official art of capitalist society is an increasingly commonplace component of a characteristically promotional culture. This book explores and evaluates this transition with an introduction to advertising for the contemporary reader. It provides an easy guide to a changing cultural and commercial genre.

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Sprog:
Engelsk

ISBN:
9780415251259

Forlag:
Taylor & Francis Ltd

Indbinding:
Hardback

Sideantal:
336

Udgivet:
19. december 2008

Størrelse:
138x216x0 mm.

Vægt:
780 g.

Leveringstid: 8-11 hverdage.
Forventet levering: 7. december 2024

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Advertising, once seen as the official art of capitalist society is an increasingly commonplace component of a characteristically promotional culture. This book explores and evaluates this transition with an introduction to advertising for the contemporary reader. It provides an easy guide to a changing cultural and commercial genre.

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