Udvidet returret til d. 31. januar 2025

Air - A Story Of Greatness - Michael Evans - Bog

- A Script

Bag om Air - A Story Of Greatness

The movie explores how Nike's basketball shoe division was struggling in 1984 due to low sales, and how the company's Marketing VP Rob Strasser and CEO Phil Knight tasked basketball talent scout Sonny Vaccaro to find a new spokesperson for their shoes. Although they considered third draft pick Michael Jordan off limits due to his preference for Adidas and Converse, Vaccaro convinced them that Jordan was a generational talent, and that Nike should pursue him and try to convince Jordan to sign with Nike.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9798865925194
  • Indbinding:
  • Paperback
  • Udgivet:
  • 30. oktober 2023
  • Størrelse:
  • 216x279x7 mm.
  • Vægt:
  • 304 g.
  • BLACK NOVEMBER
Leveringstid: 2-3 uger
Forventet levering: 22. november 2024

Beskrivelse af Air - A Story Of Greatness

The movie explores how Nike's basketball shoe division was struggling in 1984 due to low sales, and how the company's Marketing VP Rob Strasser and CEO Phil Knight tasked basketball talent scout Sonny Vaccaro to find a new spokesperson for their shoes. Although they considered third draft pick Michael Jordan off limits due to his preference for Adidas and Converse, Vaccaro convinced them that Jordan was a generational talent, and that Nike should pursue him and try to convince Jordan to sign with Nike.

Brugerbedømmelser af Air - A Story Of Greatness



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