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Bøger i MBA Series serien

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  • - Leading a Digital Business
    af Colin Ashurst
    607,95 kr.

    Designed specifically for the needs of MBA students it examines strategic information systems, with an emphasis on realising benefits. Assuming no prior knowledge, this text covers the basics before quickly moving on to explore more advanced issues and concepts. Grounded in theory and linked to best practice it is the ideal MBA course text.

  • - Learning to Read Between the Lines
    af Kenneth Bush
    605,95 - 748,95 kr.

    Through an examination of the critical junctures in post-colonial Sri Lanka, Kenneth D. Bush refines and advances our understanding of the dynamics underpinning violent and non-violent 'ethnic' conflict. The book enables us to understand how the ebb and flow of relations within ethnic groups affects relations between groups, for good or for ill.

  • af Malcolm McDonald & Ailsa Kolsaker
    1.047,95 kr.

    This book covers all of the core topics in marketing and is written and designed specifically for the needs of MBA students. It is strongly grounded in theory and linked to best practice, and is the ideal MBA course text.

  • af Roger Hussey
    1.044,95 kr.

    This book provides a firm grounding in management and financial accounting for MBA students and practising managers. It focuses on the 'why' as well as the 'how to', equipping managers with the tools and knowledge necessary for generating and interpreting accounts.

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