Name: MBA Marketing
Price: 1024.95 DKK
Availability: InStock
Author: Malcolm McDonald
ISBN: 9781137300294

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This book covers all of the core topics in marketing and is written and designed specifically for the needs of MBA students. It is strongly grounded in theory and linked to best practice, and is the ideal MBA course text.

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Sprog:
Engelsk

ISBN:
9781137300294

Forlag:
Macmillan Education UK

Indbinding:
Paperback

Sideantal:
544

Udgivet:
11. december 2013

Størrelse:
232x157x28 mm.

Vægt:
798 g.

Leveringstid: 2-3 uger.
Forventet levering: 2. december 2024

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This book covers all of the core topics in marketing and is written and designed specifically for the needs of MBA students. It is strongly grounded in theory and linked to best practice, and is the ideal MBA course text.

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