Bøger i Studies in Economics and Business Administration serien

Presents a comprehensive picture of the furniture manufacturer's marketing policies and the framework of the industry out of which marketing policies evolve. The author thoroughly investigates and critically analyses the existing marketing policies of the industry and furnishes data on the industry's profitability.

While this study deals with an essentially technical subject, Brown's analysis is cast in language that is readily understandable to non-specialists. Written primarily for labour economists, this book should also interest all members of the academic community.