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Covers critical updates including:-Targeting by birthday, family status, and more-Pinpointing who is seeing your ads-Managing impressions per ad to avoid ad fatigue-Using Sponsored Story Adsthe newest advertising categoy-Creating a Facebook businessp and identityMAKE A FORTUNE WITH FACEBOOKPerry Marshall, author of the #1 selling book on Google advertising, and internet strategist Thomas Meloche lift the curtain to the 600 million potential customers on Facebook and show you how to reach them, convert them, and keep them as your fan, friend, and customer for life. Introducing game-changing strategies, tools, and reports, Marshall and Meloche breakdown the magic of Facebook Paid Advertising and show you how to gain dramatically on your investmentin clicks, customers, and profits. Perry and Tom not only understand every nuance of the technical aspects of getting Facebook ads to work for your business, they also understand the psychology behind what works and what doesn't when it comes to advertising online. If you're looking for an uber-effective way to master the art of driving traffic to your offers through paid advertising, get this book - it truly is the ultimate guide!Mari Smith, co-author of Facebook Marketing: An Hour A Day and author of The New Relationship MarketingIf anybody can make practical sense of Facebook for marketers, its Perry. He has his finger on its truth - as advertising media not social media. This book shows how to capitalize on ideal timing with this media. He is a well-disciplined direct-response practitioner who holds this accountable for ROI. I bestow my No B.S. blessing.Dan S. Kennedy, legendary direct marketing advisor and author of the No B.S. book series, www.NoBSBooks.comUltimate Guide to Facebook Advertising just might be your ultimate guide to earning a ton of money with this social media phenomenon. What you don't know about Facebook could hurt you and what you will learn about Facebook from this book definitely will help you. It's a fun and easy read and a surefire way to seriously increase your income.-Jay Conrad Levinson, The Father of Guerrilla Marketing, author of Guerrilla Marketing series of books

"The world runs on social media--and so should your business. While over 54 percent of users make purchasing decisions using social media, only 49 percent of companies have a documented social media strategy. Your business can't afford to be left behind."--Page 4 of cover.

The Ultimate Bible Dictionary is the perfect tool for those who are beginning to study the Bible. Carefully researched and accessible definitions are designed to provide a quick understanding of a term right up front and then, in many cases, go into more detail for those who want this level of description.The definitions are further enhanced by the large number of colorful maps, photos, and reconstructions of biblical objects placed on the same page spread as the definition they accompany. The optimal size of the Ultimate Bible Dictionary makes this resource easy-to-carry and easy-to-use in personal study or group activities.

Focusing on the growing number of mobile users and increased localized searches, Perry Marshall and Mike Rhodes once again deliver the most comprehensive, current look at today's fastest, most powerful, easy-to-use advertising medium: Google Ads.

What happens after we die? The Ultimate Guide to Heaven and Hell is a summary guide to the afterlife that seeks to provide answers based on biblical teaching.

Dynamic and entertaining, this movie guide brings depth to the martial arts films of the 1970s, with more than 2,000 titles from 14 countries broken down into lively reviews, detailed discussions, and meticulous references. With an engaging introduction to kung-fu cinema, this examination then launches into a collection of more than 500 martial arts reviews that include the movie name, time, and place of theatrical release, director name, list of principal actors, fight instructors, and interesting tidbits about the film. Each entry also includes statistics such as the number and length of training and fight sequences. Complete indexes are also featured, listing actors and movies by their English variations as well as countries of origin. Both a fun read and an accurate resource, this handbook is a must-have for movie fans and martial artists alike.

The Ultimate Guide to Defend Your Faith is full of practical information, resources, and visual aids to help you discuss, defend, and clearly share your Christian faith with others. In an age of increasing moral and spiritual relativism, many people struggle with the reliability of the Scriptures, the historicity of Jesus, or the problem of pain and suffering. Knowing the basics of these issues and their biblical solutions will help you understand the worldview and beliefs of others and defend your faith in a fun and engaging way.

Visit the Holy Land without ever leaving home! The Ultimate Guide to the Holy Land: Hundreds of Full-Color Photos, Maps, Charts, and Reconstructions of the Bible Lands is the perfect tool to study God's Word while immersed in the context of the land and the times in which it was written. This robust, yet concise, illustrated guide includes nearly 200 articles with more than 500 associated maps, images, photos, and biblical reconstructions of the Holy Land illuminating the people, places, and things of Scripture.

Save money by making all types of home electrical repairs and improvements with the help of this complete easy-to-follow guide. - Replace faulty electrical switches and receptacles - Install interior and exterior home lighting systems - Learn about the materials and tools you need to work like a pro - Upgrade your home's wiring for safety and convenience - Discover today's newest smart home devices and technology

Maximize Your Sales and Go Global with eBay Store In your hands is the blueprint for anyone looking to start and run a successful eBay business. Ultimate Guide to eBay for Business takes you through the entire process of setting up your store and increasing your sales reach. You'll learn proven tips and techniques for planning, starting, and executing a successful, profitable eBay business. You'll get: Ideas for researching just the right products to list Clear direction on how to launch and manage your items Recommendations for safe and secure packing and reliable shipping Master tips for sourcing profitable items Step-by-step, screenshot-accompanied instructions for launching an eBay Store A wellspring of ideas for selecting great employees when you need them Recommended routines to streamline day-to-day operations A roadmap for going from little to big without growing pains Cautionary advice on avoiding trouble along the journey Proven methods for elevating your eBay sales by networking with other eBayers So have a seat, whether at your kitchen table or the desk in your 4,000-square-foot warehouse and read on. It's all here!

The Ultimate Guide to Amazon Advertising for Business shows readers how to build an aggressive, streamlined Amazon advertising campaign for their brand, which is proven to increase their search visibility, consistently capture consumer demand, and accelerate the sale of their new products without big-budget national ad campaigns.