In 1950 a saleswoman living in Florida decided to find a fun new way to market an unexciting product – reusable food containers. She already had plenty of experience selling household goods but now she wanted to try something different, and she was after a quirky, lively way to sell things.
The solution she chose was being used to sell brushes in the USA by the late 1930s, but now it’s spread throughout the entire world and been adapted to a wide range of different products. Mostly that’s because it was made famous by Brownie Wise and Tupperware. Yes, Tupperware isn’t very exciting, but what could be more fun than a party?
This is the remarkable story of Brownie Wise.
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