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1.759,95 kr.

Bag om Commercial Cultures

A study of contemporary commercial culture through theoretically informed interdisciplinary research. It overturns the assumption that it is commerce that works by logical economic models while "culture" is invoked to explain the behaviour of the international consumer.

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Sprog:
Engelsk

ISBN:
9781859733776

Forlag:
Bloomsbury Publishing PLC

Indbinding:
Hardback

Sideantal:
224

Udgivet:
1. oktober 2000

Størrelse:
161x240x20 mm.

Vægt:
532 g.

Leveringstid: 2-3 uger.
Forventet levering: 2. december 2024

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A study of contemporary commercial culture through theoretically informed interdisciplinary research. It overturns the assumption that it is commerce that works by logical economic models while "culture" is invoked to explain the behaviour of the international consumer.

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