Drugs and Popular Culture in the Age of New Media - Paul (University of Winchester Manning - Bog

Drawing on criminology, media studies, and sociology, this book examines the ways in which new media - including social networking and video file-sharing sites - transforms the symbolic framework in which drugs and drug culture are represented. It argues that much traditional mediated drugs education has been based upon linear models of centralised or "top-down" "mass communication," and suggests that while the effectiveness of such campaigns was always open to question, in an age of new interactive media, such approaches are redundant.