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Bag om Ethnicity, Inc.

Exploring the changing relationship between culture and the market, this book addresses the question: Wherein lies the future of ethnicity? It offers an account of the ways in which ethnic populations are remaking themselves in the image of the corporation - while corporations coopt ethnic practices to open up new markets of consumption.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780226114729
  • Indbinding:
  • Paperback
  • Sideantal:
  • 236
  • Udgivet:
  • 1. juli 2009
  • Størrelse:
  • 152x228x16 mm.
  • Vægt:
  • 456 g.
  • 8-11 hverdage.
  • 14. november 2024
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  • BLACK NOVEMBER

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Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Ethnicity, Inc.

Exploring the changing relationship between culture and the market, this book addresses the question: Wherein lies the future of ethnicity? It offers an account of the ways in which ethnic populations are remaking themselves in the image of the corporation - while corporations coopt ethnic practices to open up new markets of consumption.

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