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Food, Wine and China - Bog

- A Tourism Perspective

Bag om Food, Wine and China

This book analyses the growing demand for food and wine tourism experiences by Chinese visitors. Presenting case examples from the Asia-Pacific region and also Europe, the volume investigates the strategic directions adopted to guide destination development and marketing initiatives.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138732254
  • Indbinding:
  • Hardback
  • Sideantal:
  • 302
  • Udgivet:
  • 23. maj 2018
  • Størrelse:
  • 241x163x23 mm.
  • Vægt:
  • 604 g.
  • Ukendt - mangler pt..

Normalpris

  • BLACK NOVEMBER

Medlemspris

Prøv i 30 dage for 45 kr.
Herefter fra 79 kr./md. Ingen binding.

Beskrivelse af Food, Wine and China

This book analyses the growing demand for food and wine tourism experiences by Chinese visitors. Presenting case examples from the Asia-Pacific region and also Europe, the volume investigates the strategic directions adopted to guide destination development and marketing initiatives.

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