Bøger af Chris Chapman

This book is a complete introduction to the power of R for marketing research practitioners. The text describes statistical models from a conceptual point of view with a minimal amount of mathematics, presuming only an introductory knowledge of statistics. Hands-on chapters accelerate the learning curve by asking readers to interact with R from the beginning. Core topics include the R language, basic statistics, linear modeling, and data visualization, which is presented throughout as an integral part of analysis.Later chapters cover more advanced topics yet are intended to be approachable for all analysts. These sections examine logistic regression, customer segmentation, hierarchical linear modeling, market basket analysis, structural equation modeling, and conjoint analysis in R. The text uniquely presents Bayesian models with a minimally complex approach, demonstrating and explaining Bayesian methods alongside traditional analyses for analysis of variance, linear models, and metric and choice-based conjoint analysis.With its emphasis on data visualization, model assessment, and development of statistical intuition, this book provides guidance for any analyst looking to develop or improve skills in R for marketing applications.

This book provides an introduction to quantitative marketing with Python. This book is designed for three groups of readers: experienced marketing researchers who wish to learn to program in Python, coming from tools and languages such as R, SAS, or SPSS;

The growing strategic importance of collaboration and networking as a tool of school improvement is hampered by an absence of theoretical and practical texts. This volume aims to plug the gap in the literature with an analysis of specific case studies.

The Employment Rights (Dispute Resolution) Act 1998 and the Employment Act 2002 seek to change the existing face of UK employment law dispute resolution. This work will equip parties involved with the skills and knowledge required to follow the new procedure and processes.

Fundamentals of Seismic Wave Propagation, published in 2004, presents a comprehensive introduction to the propagation of high-frequency body-waves in elastodynamics. The theory of seismic wave propagation in acoustic, elastic and anisotropic media is developed to allow seismic waves to be modelled in complex, realistic three-dimensional Earth models. This book provides a consistent and thorough development of modelling methods widely used in elastic wave propagation ranging from the whole Earth, through regional and crustal seismology, exploration seismics to borehole seismics, sonics and ultrasonics. Particular emphasis is placed on developing a consistent notation and approach throughout, which highlights similarities and allows more complicated methods and extensions to be developed without difficulty. This book is intended as a text for graduate courses in theoretical seismology, and as a reference for all academic and industrial seismologists using numerical modelling methods. Exercises and suggestions for further reading are included in each chapter.

Big Finish have been producing Doctor Who audios since 1999, starring Tom Baker, Peter Davison, Colin Baker, Sylvester McCoy, Paul McGann, David Tennant and John Hurt.

The 2nd edition of R for Marketing Research and Analytics continues to be the best place to learn R for marketing research. This book is a complete introduction to the power of R for marketing research practitioners. The text describes statistical models from a conceptual point of view with a minimal amount of mathematics, presuming only an introductory knowledge of statistics. Hands-on chapters accelerate the learning curve by asking readers to interact with R from the beginning. Core topics include the R language, basic statistics, linear modeling, and data visualization, which is presented throughout as an integral part of analysis.Later chapters cover more advanced topics yet are intended to be approachable for all analysts. These sections examine logistic regression, customer segmentation, hierarchical linear modeling, market basket analysis, structural equation modeling, and conjoint analysis in R. The text uniquely presents Bayesian models with a minimally complex approach, demonstrating and explaining Bayesian methods alongside traditional analyses for analysis of variance, linear models, and metric and choice-based conjoint analysis. With its emphasis on data visualization, model assessment, and development of statistical intuition, this book provides guidance for any analyst looking to develop or improve skills in R for marketing applications.The 2nd edition increases the book's utility for students and instructors with the inclusion of exercises and classroom slides. At the same time, it retains all of the features that make it a vital resource for practitioners: non-mathematical exposition, examples modeled on real world marketing problems, intuitive guidance on research methods, and immediately applicable code.

Big Finish have been producing Doctor Who audios since 1999, starring Tom Baker, Peter Davison, Colin Baker, Sylvester McCoy, Paul McGann, David Tennant and John Hurt.

Kate Stewart and her UNIT team investigate and confront alien attacks on the planet Earth in this new 5 disc boxset.

A Violent History of Benevolence traces how standard histories of liberalism, progress, and social work are inextricable from systemic violences of colonialism, racism, disablism, cisheteropatriarchy, eugenics, and capitalism.

A Violent History of Benevolence traces how standard histories of liberalism, progress, and social work are inextricable from systemic violences of colonialism, racism, disablism, cisheteropatriarchy, eugenics, and capitalism.