Bøger af Edikan Ukpong

Academic Paper from the year 2013 in the subject Communications - Media Economics, Media Management, grade: B (60), , language: English, abstract: Over the years, the advent of Information Communication Technologies has brought remarkable changes to the way people live their live and do businesses today. Most sectors of our economy both nationally and globally are fast adopting the use of Information and Communication Technologies to advance the course of their duties; to enhance quality customers¿ service delivery and internal operations. This has brought about remarkable development in these sectors of our economy. Most specifically to the context of this work, the banking industry in Nigeria has undergone remarkable development strides in the bid to improve on the quality of service rendered to its customers and to enhance the profitability of its internal operation.

Research Paper (undergraduate) from the year 2017 in the subject Health - Miscellaneous, grade: A, , language: English, abstract: The study examines the uses and impact of traditional communication as effective tool for creating health awareness in Abak rural region. The study is predicated on the research problem that the Western modern mass media which have dominated the landscape of Abak rural region have not been very effective in mobilising the grassroots who are mostly rural, poor and illiterate for development. Adopting the survey research method using primary and secondary data sources a sample size of 175 drawn from Abak, were selected for the study. Simple percentages, tables, frequencies and charts were used to analyse the data. The findings shows that traditional communication is useful and effective for creating health awareness; traditional communication or media tools exist for creating health awareness; traditional communication media can be strategically used to reach the rural populace; there are significant hindrances to effective utilization of traditional communication media; and there are policies and projects that boost the use and impact of tradition communication. The recommendations are effective needs assessment, effective use of traditional communication media to reach the grassroots given their low literacy level, for adequate awareness, sensitisation and mobilisation for development, proper funding of traditional communication to preserve cultural values and heritage, greater involvement of traditional institutions and persons for effective creating health awareness.

Essay from the year 2016 in the subject Communications - Mass Media, grade: B, , language: English, abstract: The Mass Media are considered principal institutions with the mandate to facilitate dialogue and provide relevant information to the citizenry. Through news and messages provided by these media members of the public get a better understanding of their society. Dialogue carried out by humans especially through the instrumentality of the mass media mainly include exchange of information in a language understood by the people involved in the communication process. For this reason, effective, persuasive communication can only take place if a common language is used. Communicating in indigenous languages, it has been noted, enhances social cohesion, which facilitates the preservation of African cultures.

Academic Paper from the year 2013 in the subject Communications - Mass Media, , language: English, abstract: The focus of this work is to evaluate the opinion of members of the Facebook Community forum on the Fact Checking policy of Facebook. The specific objective for this study is expressed in the questions thus: what is the level of acceptability of the Facebook Fact Checking policy and is it necessary in this era of freedom of expression and opinion? The media survey research design was used for this study. The study selected the users who responded to Mark Zuckerberg¿s update on introducing Facebook Fact Checking Policy as the population for the study. Hence, the population size was 12,280. Using the Taro Yamane formula for determining sample size, the selected sample from the population for the study was approximately 400. In December 2016 through a post by its Chief Executive officer Facebook declared it will be introducing a fact checker policy to guide against misinformation on the platform. This declaration has been accompanied with various reactions by members of the forum. While some accept the policy, the others frown at it for various reasons. In the libertarian theory of the mass media, freedom of expression and opinion are held in high esteem. Libertarian theory or the Free Press theory is one of the normative theories of mass communication where media or press is given absolute freedom to publish anything at any time and acts as a watchdog. The theory came from the libertarian thoughts of Europe during the 16th century after the invention of printing press and after the press movement. It was advocated by many renowned personalities like Lao Tzu, John Locke, John Milton, John Stuart Mill, Thomas Jefferson et cetera. In a complete example of the theory, it is expected that the masses and the media are granted the right to make comments or criticize the policies without any government interference. It also prevents the growing effect of corruption by making government as much transparent as possible and keeping people aware of their works.

Seminar paper from the year 2016 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: B, , language: English, abstract: This study was carried out to investigate the use of social media in development communication and how undergraduate students of Akwa Ibom State University perceived the usage. The specific objectives were: to find out if Akwa Ibom State University students are aware of the potential of social media for development communication and effect. Ascertain the specific social media that can be used for development communication. Determine the kind of development communication message that social media can be used for. Examine the constraints facing the use of social media for development communication and solutions.The study adopted the survey research design which was employed to derive responses from a sample size of 200 undergraduate students of the Department of Mass Communication Akwa Ibom State University who were selected via random sampling techniques. Data were collected from this population using questionnaire.The study revealed that: Akwa Ibom State University students are aware of the use of social media for development communication to a large extent; over half of the respondents use Facebook to send and receive information more than any other social networks; education messages were mostly communicated through the social media followed by messages on rural development; the use of the social media to communicate development was constrained greatly by lack of access to computers and high cost of subscription for internet access. Drawn from the findings, it was recommended that more enlightenment should be done in terms of using the social media to trigger development consciousness among the citizens.