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After being told, while attending Elementary school, that he might be mentally handicapped or have a severe learning disability Jim considered himself worthless and struggled through his childhood. During the last days, of his senior year, he was told by his Dean of Students that he should not come back and try again because he would never graduate. Shortly after High School he found himself a homeless drug addict and even considered suicide. Then he met someone who convinced him that he had the potential to be great and turned his life around. Today he has given himself to a life of inspiring others to find their own greatness and to live life to it's fullest.
AM/FM radio still has the greatest reach of any media format, with more than 90% of Americans listening every week. In Free Radio & Podcast Marketing In 30 Minutes, expert authors Jim Beach and Rachel Lewyn will show how practically anyone can get on the air, whether it's via a niche podcast with an audience of just a few hundred people or a national radio program that reaches millions. Jim and Rachel have put together a guide to doing it right, from reaching out to shows to taking part in engaging discussions with hosts. Topics include: How free radio marketing can save thousands of dollars in advertising and publicist fees Building credibility and showcasing your expertise How to focus your search and drill down to the most suitable radio programs and podcasts Crafting the perfect pitch and an irresistible hook Best practices for reaching out via email, phone, and snail mail How to prepare a winning bio and sample questions Leveraging news and current events in your pitch and interview Working with hosts, producers, and audiences How to leverage anecdotes in your radio interview Tips to sound great on the air Using radio and podcast programs to boost your online profile Jim's and Rachel's advice can help establish your brand, spread your ideas, or promote a new product or business. No matter your company's niche, no matter the nature of the product or idea you're trying to promote, the tactics in Free Radio & Podcast Marketing In 30 Minutes will substantially benefit your marketing efforts. About the authors: Jim Beach is an experienced author and entrepreneur, and hosts School for Startups Radio. Dubbed the "Simon Cowell of venture capital" by CNN, he has been interviewed by hundreds of media outlets, including NPR, MSNBC, and the New York Times. Rachel Lewyn is a former radio producer and writer for FanBolt.
AM/FM radio still has the greatest reach of any media format, with more than 90% of Americans listening every week. In Free Radio & Podcast Marketing In 30 Minutes, expert authors Jim Beach and Rachel Lewyn will show how practically anyone can get on the air, whether it's via a niche podcast with an audience of just a few hundred people or a national radio program that reaches millions. Jim and Rachel have put together a guide to doing it right, from reaching out to shows to taking part in engaging discussions with hosts. Topics include: How free radio marketing can save thousands of dollars in advertising and publicist fees Building credibility and showcasing your expertise How to focus your search and drill down to the most suitable radio programs and podcasts Crafting the perfect pitch and an irresistible hook Best practices for reaching out via email, phone, and snail mail How to prepare a winning bio and sample questions Leveraging news and current events in your pitch and interview Working with hosts, producers, and audiences How to leverage anecdotes in your radio interview Tips to sound great on the air Using radio and podcast programs to boost your online profileJim's and Rachel's advice can help establish your brand, spread your ideas, or promote a new product or business. No matter your company's niche, no matter the nature of the product or idea you're trying to promote, the tactics in Free Radio & Podcast Marketing In 30 Minutes will substantially benefit your marketing efforts.About the authors: Jim Beach is an experienced author and entrepreneur, and hosts School for Startups Radio. Dubbed the "Simon Cowell of venture capital" by CNN, he has been interviewed by hundreds of media outlets, including NPR, MSNBC, and the New York Times. Rachel Lewyn is a former radio producer and writer for FanBolt.
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