Bøger af Kerry Smith

"Japan is a place where powerful earthquakes have occurred more frequently and have caused more harm in the modern era than they have in all but a handful of other locations on the planet. In the twentieth century alone, earthquake disasters took almost as many lives as they had in all of the country's recorded history up to that point. Predicting Disasters is a history of scientists' and policy makers' efforts to reduce the uncertainty around the timing and location of powerful earthquakes in modern Japan through forecasting and prediction. Kerry Smith shows how, in the twentieth century, scientists struggled to make large-scale earthquake disasters legible to the public and to policy makers as significant threats to Japan's future and as phenomena that could be anticipated and prepared for. Smith also explains why understanding those struggles matter. Disasters belong alongside more familiar topics of analysis in modern Japanese history, such as economic growth and its impacts, political crises and popular protest, and even the legacies of the war, for the work they do in helping us better understand how the past has influenced beliefs about Japan's possible futures, and how beliefs about the future shaped the present"--

This study of Japan's transformation by the economic crises of the 1930s focuses on efforts to overcome the effects of the Great Depression in rural areas, particularly the activities of local activists and Tokyo policymakers. Smith sheds light on how average Japanese responded to problems of modernization and how they re-created the countryside.

Hunt and Kim Armistead have a happy marriage, successful careers, a fancy home, and a full bank account. They are missing only one thing - a child. Although Kim feels moved to adopt a baby from China, she is disappointed that Hunt doesn't share her enthusiasm. Instead, her husband is focused on becoming the next district attorney in their Southern town. But after a notorious trial spins his plans out of control, Hunt unexpectedly finds healing as he unwillingly follows his wife's lead into international adoption. When the Armisteads journey to China to meet their new baby, Hunt learns the meaning of two words seldom used in a lawyer's vocabulary - grace and forgiveness.

The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago.