Bøger af Marshall Fisher

The definitive chronicle of the 1972 Miami Dolphins, the only undefeated team in NFL history—from award-winning literary sportswriter Marshall Jon Fisher. The 1972 Miami Dolphins had something to prove. Losers in the previous Super Bowl, a ragtag bunch of overlooked, underappreciated, or just plain old players, they were led by Don Shula, a genius young coach obsessed with obliterating the reputation that he couldn’t win the big game. And as the Dolphins headed into only their seventh season, all eyes were on Miami. For the last time, a city was hosting both national political conventions, and the backdrop to this season of redemption would be turbulent: the culture wars, the Nixon reelection campaign, the strange, unfolding saga of Watergate, and the war in Vietnam. Generational and cultural divides abounded on the team as well. There were long-haired, bell-bottomed party animals such as Jim “Mad Dog” Mandich, as well as the stylish Marv Fleming and Curtis Johnson, with his supernova afro, playing alongside conservative, straitlaced men like the quarterbacks: Bob Griese and the crew-cut savior, 38-year-old backup Earl Morrall. Larry Csonka and Jim Kiick, nicknamed “Butch and Sundance,” had to make way for a third running back, the outspoken and flamboyant Mercury Morris. But unlike the fractious society around them, this racially and culturally diverse group found a way to meld seamlessly into a team. The perfect team. Marshall Jon Fisher’s Seventeen and Oh is a compelling, fast-paced account of a season unlike any other, diving deep into every game and key events before and after, with thorough portraits of key players, coaches, executives, and more.

Publishing on the 50th anniversary of that magic season, the definitive chronicle of the 1972 Miami Dolphins, the only undefeated team in NFL historyΓÇöfrom an award-winning literary sportswriterThe 1972 Miami Dolphins had something to prove. Losers in the previous Super Bowl, a ragtag bunch of overlooked, underappreciated, or just plain old players, they were led by Don Shula, a genius young coach obsessed with obliterating the reputation that he couldnΓÇÖt win the big game. And as the Dolphins headed into only their seventh season, all eyes were on Miami. For the last time, a city was hosting both national political conventions, and the backdrop to this season of redemption would be turbulent: the culture wars, the Nixon reelection campaign, the strange, unfolding saga of Watergate, and the war in Vietnam.Generational and cultural divides abounded on the team as well. There were long-haired, bell-bottomed party animals such as Jim ΓÇ£Mad DogΓÇ¥ Mandich, as well as the stylish Marv Fleming and Curtis Johnson, with his supernova afro, playing alongside conservative, straight-laced men like the quarterbacks: Bob Griese and the crew-cut savior, 38-year-old backup Earl Morrall. Larry Csonka and Jim Kiick, nicknamed ΓÇ£Butch and Sundance,ΓÇ¥ had to make way for a third running back, the outspoken and flamboyant Mercury Morris. But unlike the fractious society around them, this racially and culturally diverse group found a way to meld seamlessly into a team. The perfect team. Marshall Jon FisherΓÇÖs Seventeen and Oh is a compelling, fast-paced account of a season unlike any other.

Retailers today are drowning in data but lacking in insight: They have huge volumes of information at their disposal. But they're unsure of how to sort through it and use it to make smart decisions. The result? They're struggling with profit-sapping supply chain problems including stock-outs, overstock, and discounting.It doesn't have to be that way. In The New Science of Retailing, supply chain experts Marshall Fisher and Ananth Raman explain how to use analytics to better manage your inventory for faster turns, fewer discounted offerings, and fatter profit margins.Featuring case studies of retailing exemplars from around the world, this practical new book shows you how to: Mine your sales data to identify "e;homerun"e; products you're missing Reinvent your forecasting and pricing strategies Build end-to-end agility into your supply chain Establish incentives that align your supply chain partners behind shared objectives Extract maximum value from technologies such as point-of-sale scanners and customer loyalty cardsHighly readable and compelling, The New Science of Retailing is your playbook for turning all that data into a wellspring for new profits and unprecedented efficiency.