Bøger af Peter Sheahan

What do the superstars of modern business have in common? An ability to "flip"--to think counterintuitively and then act boldly, with no regard for "business as usual" conventions. one of the youngest and fastest-rising stars on the international consulting and speaking circuit, Peter Sheahan reveals how the world's most effective organizations and individuals distinguish themselves from the competition instead of running with the pack. Sheahan explores six major flipsAction Creates Clarity--to move forward you must act in spite of ambiguity. Fast, Good, Cheap: Pick Three, Then Add Something Extra--the new standard in every industry. To develop competitive advantage, you must Absolutely, Positively Sweat the Small Stuff. Satisfy customers' needs for engagement and contact--it's not "just business"--Business Is Personal. To win mass-market success, be courageous, Find It on the Fringe, and separate yourself from the competitive herd. To Get Control, Give It Up--empower others to create, dream, and believe for you. Stick to what you learned in business school at your peril. Today's small-world economy calls for a new way of doing business. It calls for Flip.

The world is not short of ideas, but it is short of people who know how to carry them out. Making It Happen unravels the process of taking a good idea and turning it into a successful venture. Author Peter Sheahan guides the reader through the five competencies that will enable you to understand and utilize the forces that drive buyers’ behavior, break through mental barriers, and effectively position your offer in the market. Whether you are looking to start a business, get promoted or launch a social movement, this book will streamline your thinking so you can finally turn your good ideas into great results.Peter Sheahan has a reputation for making it happen fast. By 30, he had established two international multimillion-dollar consulting practices and authored five books, including the bestsellers Generation Y and Fl!p. Let him share with you the strategies that make Google, BMW, and Goldman Sachs his clients.