Bøger af Sheldon Leonard

★★ Kindle Version is FREE with Purchase of Paperback ★★Do you really need a day job?For some people, the thought of quitting their day job to become an entrepreneur is exciting. For others, it's terrifying. After all, a stable job that provides a weekly paycheck is a safety net. Not everyone has the money or the urge to assume the risks of self employment.But what if we could create an additional stream of income quickly and easily without giving up the stability of a full-time gig? Enter the side hustle.Sheldon Leonard is no stranger to this world, having launched more than a dozen side hustles in his lifetime. Here, he offers a wealth of ideas to take you from idea to income.A side hustle is more than just another stream of income, it's also the new job security. When you receive multiple streams of income from different rivers, it allows you to take more chances in your "normal" job. More income means more options. More options equals freedom. You don't need business experience to launch a lucrative side gig. You don't need an MBA, or know coding, or be an expert marketer. You don't need employees or investors. Anyone can make more cash, pursue a craft, and enjoy greater security - without quitting their day job. This book tells you how!

★★ Kindle Version is FREE with Purchase of Paperback ★★WARNING: Do not read this if you want your company to stay "low key".Your business should have a story to tell.From the moment you first launched, you began creating it. With every product or service you release, you mine an even more focused niche in your field. All this builds to one concept-brand identity. Does yours stand out? ​Leonard has unleashed the secret to building forward-looking brand identities and unique business stories. In Brand Identity, you will learn how to develop a powerful brand identity by mixing your personality and values with the functionality and purpose of your products, becoming an indispensable brand and company.Whether you lead a growing team or are just launching, Brand Identity will deliver a brilliant way to consider product development flow, branding, brand mapping strategy, and business model generation. With a proven, and well-organized process, it will position you to sell more-and at higher prices-giving the customers precisely what they need and juicing your profits.In Brand Identity, you will: Develop your brand's purposeGet people to turn their headsKeep customers on the hookSeal the dealLearn the secret to ensure your brand never falls behind

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