Bøger udgivet af COMMUNICATIONS SKILLS PR

The GPS approach uses the analogy of a GPS unit applied to help plan a presentation that takes the audience on a journey from where they are to the goal you have for the presentation. It includes focusing the content to only what the audience needs while having the extra details easily accessible and visually displaying one step at a time.

This book contains a three step approach to help business professionals create effective presentation visuals. Step 1 is writing a headline that summarizes the message you want the audience to understand and remember from that slide. Step 2 is to select and create an effective visual for the slide. The book focuses on this step because corporate presenters have said they need the most help with this area. The different messages in business presentations are broken down into six categories. The 66 visuals shown are organized into 30 groups and sub-groups under the six categories. Each visual is explained, examples are shown, and tips for creating the visual are given. Step 3 is to focus the audience during the delivery of the slide by using callouts, building the slide piece by piece, and by organizing complex information.

Boring presentations are not the problem. Confusing presentations are the problem. PowerPoint presentations have a bad reputation today because audiences often leave confused and unsure of what the presenter was trying to communicate. In this book I share: - My RAPIDS approach to plan and deliver a presentation the audience will understand. I show how this approach applies to the four most common types of business presentations and provide case studies of where this worked to help my clients. - Proven ways to select colors and fonts that work. - Methods for creating effective slides, including: writing the headline, selecting the best visual in each situation, using best practices to create over 30 different visuals, and preparing slides to make an impact in a presentation. - Practical steps for implementing these ideas in your own presentations, along with resources to consult and tips on evaluating your own presentations.