Bøger udgivet af Kogan Page Ltd

Apply the internal communication strategies of the world's most effective organizations and successfully communicate company goals, strategy, change processes and brand values within the workplace.

Understand the theory and practice of all aspects of international HRM with this textbook which covers cross-cultural HRM, comparative HRM and international HRM.

Gain a thorough understanding of employment law and its application with this clear and easy to navigate textbook which is ideal for students with no experience of UK employment law.

Apply best-practice guidance to every stage of the proposals and biddings process with this essential guide to improving your procurement strategy.

Construct and use better questionnaires for more effective market research.

Transform enterprise big data into valuable assets with this comprehensive guide to data analysis, data engineering, algorithm design and data architecture.

Build a profitable investment portfolio with this plain language guide to the basics and beyond of investing.

Learn how you can scale your business through 12 assignments that will make it leaner, more agile and more resilient.

Understand applications of AI for the human resource function and confidently use AI to recruit and develop a successful workforce to thrive in the future world of work.

Produce engaging B2B and B2C digital campaigns that create impact with this essential guide to digital marketing, written by an industry leader to help marketers in their everyday practice.

Navigate the uncertainty of retirement with this clear and concise guide to a broad range of subjects and challenges that affect UK retirees, now in its 36th edition.

Based on scenarios and conversations from CEOs, business leaders and senior executives from world leading companies, Words That Work give leaders the playbook for successful communications.

Understand how to apply Agile and Lean methodologies to learning and development activity to develop your employees at speed and outperform the competition.

Explore how digital branding can be harnessed and measured, look at the true ROI of your efforts and understand how they impact a brand.